Who We Are. EDO is the TV outcomes company — a leading platform measuring Convergent TV advertising. Combining real-time engagement signals with world-class decision science, EDO maximizes creative and media performance for modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO’s investment-grade data align advertising investments to business results – with detailed competitive, category, historical, and pred...
Who We Are. EDO is a data, measurement and analytics company that powers the success of marketing, research and creative professionals. The company is an innovative leader in applying world-class data science and unique behavioral metrics to help its clients – advertisers, TV networks and movie studios – generate greater value from their creative efforts and media investments. EDO’s core platform, Ad EnGage, brings the power of digital measuremen...
Who We Are. EDO is the TV outcomes company - a leading platform measuring Convergent TV advertising. Combining real-time engagement signals with world-class decision science, EDO maximizes creative and media performance for modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO's investment-grade data align advertising investments to business results - with detailed competitive, category, historical, and pred...
Who We Are. EDO was founded in 2015 to transform how data is used within the Media, Entertainment, and Advertising industry. Today, EDO is the leading data and analytics company for TV mid-funnel measurement and attribution. EDO's premier product offering Ad EnGage measures and optimizes the effectiveness of advertising across both network TV and streaming TV. Our customers include many top brands and publishers such as Disney, Toyota, Netflix, a...