About Reigning Champ. Founded in 2007, Reigning Champ is Canada’s athletic brand that focuses on year-round staples made with original fabrics. Emphasizing rugged construction and unrivalled comfort, the brand’s process is guided by its principles: Respect the details. Master simplicity. At Reigning Champ, our Product Specialists put the customer experience first before anything else. They are highly knowledgeable with a passion for product, work...
