** Retail Digital Marketing Associate**

**Job Category****:** Marketing **Requisition Number****:** RETAI004399 Showing 1 location **Job Details**

**Description**

We are seeking a **dynamic, hard-working expert in paid search** who will be responsible for measurable improved results for our customer accounts. This role is key in helping us develop a best-in-industry paid media agency for our retail partners in the hearing industry. This includes but is not limited to reporting, analysis, and optimization of digital media campaigns. The individual in this role will collaborate closely with the Paid Search Manager on the execution and reporting of paid search campaigns. This includes partnering closely with our content groups (web, retail and social) to develop congruent and measurably improving campaigns.

Hearing is key to our health and happiness. Starkey is much more than the hearing aids we produce. We are in the business of connecting people and changing lives. We believe being able to hear the world and the people around us is as essential to the human experience as breathing. Many recent advances are already being recognized as disruptive technologies that have positioned Starkey hearing aids as the **industrys first devices** that go beyond providing just audiological amplification. Our hearing aids now incorporate Artificial Intelligence, embedded activity sensors, language translation and transcription services, as well as an always-on personal voice assistant.

**Requirements:**

* Bachelors Degree required; marketing degree preferred

* 1-2 years of paid search, social or display experience

Agency experience preferred

Paid search experience preferred

**Our marketing associate will:**

* Manage digital media campaigns for US retail customers to increase conversion rates and volume

* Deliver measurable results of assigned customer accounts across Paid Search and Display media

* Manage campaigns including ad copy writing, keyword research, campaign structure, campaign targeting and lead/phone flow management

* Be responsible for quality assurance and implementation across tracking pixels, URL tracking, tag management tools, event tracking and unique phone numbers

* Collaborate closely with content counterparts on landing page development and on-going testing

* Develop Point of View documents based on account level campaigns to be executed across the client base and evangelized across our marketing departments

* Evaluate competitor insights and trends and summarize results into clear, actionable initiatives

* Summarize and communicate campaign value to assist account executives with concerned customers, addressing their perspectives in an educational and persuasive manner

**Our culture:**

* An experienced team built around a culture of professional growth and knowledge-sharing

* We celebrate innovation finding creative ways to serve our customers better than anyone else

* Global leader in the design, development, and distribution of comprehensive hearing technologies

* We serve with passion, purpose, and excellence

* Heres the bottom line we work so people can hear!

#LI-NF1

#CB

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Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractors legal duty to furnish information. 41 CFR 60-1.35(c)