Who We Are: PBR is the world’s premier bull riding organization. More than 500 bull riders compete in more than 200 events annually across the televised PBR Unleash The Beast tour (UTB), which features the top bull riders in the world. the PBR Pendleton Whisky Velocity Tour (PWVT). the PBR Touring Pro Division (TPD). and the PBR’s international circuits in Australia, Brazil, Canada and Mexico. In 2022, PBR launched the PBR Team Series—eight teams...
