What does a Product/Brand Management Analyst I Do?
Guides and manages a product's lifecycle to ensure profitability and increase brand presence and awareness. Analyzes market trends and customer behavior to forecast demand and profitability for potential products and drive branding and marketing strategies. Tracks and monitors product or brand profitability metrics such as expenses, sales, and ROI and produces routine reports for management. Collaborates with marketing and product development departments to ensure business and customer needs are incorporated. Requires a bachelor's degree. Typically reports to a manager. Work is closely managed .... Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience.More Show Less
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