What are the responsibilities and job description for the Marketing Manager position at zTrip Worldwide?
About the Role
We are a national transportation and mobility company operating across multiple markets, focused on delivering reliable service while continuously expanding our driver network.
We are hiring a Marketing Manager to support driver acquisition and growth initiatives by creating and launching high-performing marketing campaigns.
This role is focused on execution. You will be responsible for building the assets and campaigns that directly support driver recruitment and market growth.
What You’ll Do
Campaign & Asset Creation
- Build digital ads across platforms (Meta, Google, Indeed, etc.)
- Create landing pages, email campaigns, and SMS communications
- Develop recruiting materials (digital ads, flyers, onboarding content)
- Produce market-specific campaigns quickly and consistently
Creative Execution
- Design clean, high-converting visuals aligned with brand standards
- Write clear, direct copy focused on driver opportunity and earnings
- Adapt messaging across different markets and channels
Campaign Launch & Support
- Launch and manage campaigns across multiple channels
- Work closely with leadership to execute growth initiatives
- Support rapid testing of new messaging, offers, and channels
Market Support
- Create materials for local teams, events, and recruiting efforts
- Customize campaigns based on market needs
- Ensure consistency across all locations
What Success Looks Like
- Fast turnaround on campaigns and creative assets
- Consistent pipeline of marketing materials supporting growth
- Improved performance of driver acquisition campaigns
- Strong alignment with operations and leadership
What We’re Looking For
- 3–6 years in marketing, campaign execution, or creative roles
- Experience creating digital ads, landing pages, and recruiting campaigns
- Strong design skills (Canva, Adobe, or similar tools)
- Ability to write clear, conversion-focused copy
- Highly organized and able to execute quickly
- Comfortable working in a fast-paced, results-driven environment
Nice to Have
- Experience in gig economy, recruiting, or marketplace businesses
- Familiarity with Meta Ads, Google Ads, or Indeed campaigns
- Experience supporting multi-location or national campaigns
Salary : $62,000 - $68,000