What are the responsibilities and job description for the Executive / Sr. Executive – Lead Generation position at Ziff Davis and Careers?
Department: Lead Generation
Summary
The Lead Generation Executive (LGE) is focused on articulating client offering to predefined prospects. He/she should be persuasive and effectively handle objections to deliver marketing qualified leads.
Responsibilities
- Understand the offering of the client organization and effectively perform outbound calls to target prospects in defined geographies
- Use the script provided to ensure adherence to strict internal quality parameters
- Focused on achieving/ exceeding daily/ weekly/monthly targets defined for self and team
- Engage in meaningful conversation/s with key decision makers and business owners
- Conduct targeted surveys to identify right business opportunity from prospects
- Adept at doing secondary research on companies and individual using different data sources