What are the responsibilities and job description for the Product Marketing Manager position at Zensai?
Product Marketing Manager
Our mission is to help people and organizations succeed together. The Zensai Human Success Platform brings learning, performance, engagement, and AI-powered coaching into Microsoft 365, connecting the insight people need with the confidence and support to act on it. The result is continuous progress for employees, managers, and the organization.
We're looking for a Product Marketing Manager who is as curious about people as they are about technology, and who wants to help turn an ambitious Human Success vision into something customers can understand, believe in, and act on.
About the role
Product Marketing sits at the intersection of product, customers, the broader market, and growth. We get close to the technology and the people it serves, turn complexity into something clear and compelling, and bring the organization with us.
As a Product Marketing Manager, you'll work closely with Product, Sales, Marketing, and Customer Success to shape product direction, strengthen how we take Zensai to market, and turn shared understanding into differentiation, adoption, and growth.
The role spans go-to-market strategy, launches, market and competitive intelligence, sales enablement, positioning, and messaging and the buyer-facing product experience. You’ll help shape not only what Zensai says, but how buyers see, experience, understand and believe in its value throughout the buying journey.
We're also rethinking how Product Marketing gets done. We use AI to connect signals, uncover patterns, and create more space for human judgment, creativity, and collaboration. We're looking for someone who will experiment thoughtfully and help shape what an AI-enabled Product Marketing team can become.
What you'll do
Build a connected view of customers, competitors, and the market and turn signals into insight to help product and commercial teams make better decisions
Shape positioning and messaging so customers, buyers, partners, analysts, and internal teams understand what makes Zensai different and why it matters
Own and continuously improve how customers experience Zensai across the buying journey, from first product exposure through evaluation.
Create compelling demos, interactive product experiences, visual storytelling, and use-case-led journeys that make the product easy to understand, differentiated, and memorable.
Support launches and go-to-market initiatives from strategy through execution
Partner closely with Product and Design to translate product capability into buyer-facing experiences that show value in context rather than simply explain features.
Identify gaps in the product experience across the GTM funnel and turn them into better demos, proof points, stories, and digital experiences that increase buyer confidence and help move opportunities forward.
Build alignment across Product, Marketing, Sales, and Customer Success while balancing competing priorities and perspectives
What success looks like
Clear, differentiated positioning that is understood and used consistently across channels and customer touchpoints
Compelling visual product stories and experiences that increase buyer confidence and help move opportunities forward
A shared, evidence-based understanding of customers, competitors, and the market that teams use to make decisions
Successful product launches including commercial readiness and customer adoption
Strong alignment between Product, Marketing, and Commercial teams
Measurable contribution to growth, retention, and customer success
What you'll bring
3 years of Product Marketing experience in B2B SaaS or AI technologies
Experience working across Product, Sales, Marketing, and Customer Success teams, balancing competing priorities and stakeholder needs
Strong written and verbal communication skills, with the judgment to make complex ideas clear for different audiences
Experience turning product capabilities and customer needs into clear stories and useful content across written, visual, and interactive formats
Experience developing positioning, messaging, go-to-market plans, and sales enablement programs
Confidence influencing decisions and building alignment without direct authority
Confident using AI to accelerate research, connect data, develop content, and scale impact, while knowing where human judgment matters most
Strong commercial awareness, curiosity and a hands-on mindset
You'll stand out if you have
Experience in HR technology, learning technology, employee engagement, performance management, or workplace platforms
Experience bringing AI-powered products or capabilities to market, including visual storytelling assets, demos, or interactive experiences that make complex technology feel simple and compelling
Experience conducting customer research, competitive analysis, or market intelligence programs
Benefits
Full Flexibility: Work where and when you do your best! Morning person or night owl? Home office or office vibes? You decide.
Learning: 10% of your working time dedicated to development. Built in, not squeezed in.
Pension & Health: We’ve got you covered—literally. Enjoy a robust pension plan that includes life insurance, and coverage if life throws a curveball like loss of work capacity or serious illness. Plus, our health insurance takes care of hospital stays, surgeries, physical therapy—you name it. Peace of mind, sorted.
Laptop & Company Phone: Stay connected with a Laptop & iPhone on us. Need a subscription? We’ve got that too.
Lunch & Snacks: Feels more like fine dining when we go to lunch, including tasty meals, snacks, and drinks. Your taste buds will thank you!
About Zensai
Zensai is a global team of around 200 people across Europe, the US, and ANZ. We believe people should have the opportunity to keep learning, feel connected to their workplace, and do their best work. That’s why we created the Human Success Platform. Built into Microsoft 365 and powered by AI, it helps companies turn learning, engagement, and performance into a natural part of everyday work.