What are the responsibilities and job description for the Lost Forty Brewing | Vice President position at Yellow Rocket Concepts?
About Lost Forty Brewing
Lost Forty Brewing is an independent, award-winning Arkansas-born craft brewery with deep roots in the culture and natural beauty of the Natural State. Named after the legendary Lost 40 old-growth forest in Warren, Arkansas, we craft beers that reflect our passion for authenticity, adventure, and community. From flagship lagers to seasonal specialties, Lost Forty is committed to quality in every pour — and growth in every market we serve.
Position Summary
The Vice President — Lost Forty Brewing is the senior operational leader for the brewery, with full accountability for commercial success, operational efficiency, and brand integrity across all business channels. This role brings strategic focus to wholesale sales, brewery production, and taproom experiences, ensuring each division performs at its highest level while working toward shared organizational goals.
This is a high-impact leadership role for a results-driven, brewery-minded professional who can think strategically, lead diverse teams, and translate vision into execution. Lost Forty Brewing operates as part of the Yellow Rocket Concepts family, with shared services support available across accounting, HR, culinary operations, and marketing.
Direct Reports
- Director of Sales
- Director of Brewery Operations
- Taproom General Manager, Lost Forty Brewing Taproom
- Taproom General Manager, Camp Taco
Key Responsibilities
Strategic Leadership | Develop and execute the annual operational plan aligned with revenue targets and brand priorities. Monitor divisional KPIs, identify market opportunities and operational risks, and hold teams accountable to measurable outcomes.
Sales & Revenue | Partner with the Director of Sales to drive wholesale volume, distributor execution, and market share growth. Review and approve pricing strategies, promotional programs, and key account initiatives.
Brewery Operation | Ensure production capacity, quality standards, and cost-per-barrel goals are consistently met. Align production schedules with demand forecasting and seasonal planning. Oversee capital projects and equipment investments.
Taproom & Guest Experience | Oversee both the Lost 40 Taproom and Camp Taco on-premise locations. Optimize service models, staffing, event programming, and merchandise revenue to drive guest experience and direct-to-consumer performance.
People & Culture | Lead and develop a team of senior managers. Foster a culture of accountability, collaboration, and continuous improvement. Partner with HR on talent acquisition, performance management, and succession planning.
Financial Management | Own the divisional P&L. Manage budgets, forecast revenue and expenses, and drive profitability across all lines of business with regular reporting to ownership.
Qualifications
Required:
- 7 years of progressive leadership in craft beverage, food & beverage, or CPG
- Demonstrated success managing multi-functional teams across sales, operations, and/or retail
- Strong financial acumen with direct P&L ownership experience
- Proven track record of achieving revenue and profitability targets in a competitive market
- Excellent communication, relationship-building, and executive presence
Preferred:
- Direct craft brewing or alcohol beverage industry experience, including three-tier distribution
- Taproom or on-premise hospitality operations experience
- Knowledge of Arkansas beverage regulations and market landscape
What We Offer
- $110,000 salary based on experience, plus performance-based incentives
- Health, dental, and vision insurance
- 401(k) retirement plan
- Paid time off and paid holidays
- Employee beer benefit and taproom perks
- A leadership role with real influence in a growing, award-winning, independent Arkansas brewery
Salary : $110,000