Director of Special Events

Job Summary:

The Director of Special Events at the World Equestrian Center is responsible for the strategic planning, coordination, and execution of all special events hosted on the property. This includes equestrian competitions, galas, corporate functions, community events, and private gatherings. The role requires a dynamic leader with a passion for hospitality, event innovation, and operational excellence.

Primary Responsibilities:

· Develop and implement a comprehensive special events strategy aligned with WEC’s brand and business goals.

· Collaborate with internal departments (marketing, hospitality, operations) to ensure cohesive event execution.

· Oversee all aspects of event production including budgeting, scheduling, vendor management, staffing, and logistics.

· Ensure events meet high standards of quality, safety, and guest experience.

· Lead and mentor a team of event coordinators and support staff.

· Manage performance, training, and development of the events team.

· Build and maintain relationships with sponsors, vendors, clients, and community partners.

· Serve as the primary point of contact for high-profile and VIP events.

· Prepare and manage event budgets, ensuring cost-effectiveness and profitability.

· Analyze event performance metrics and provide regular reporting to leadership.

· Work with the marketing team to promote events through digital, print, and social media channels.

· Ensure consistent branding and messaging across all event communications.

This job description in no way states or implies that these are the only duties to be performed by the associate occupying this position. Associates will be required to perform any other job-related duties assigned by their supervisor. This document does not create an employment contract, implied or otherwise, other than an "at will" employment relationship.

Physical Requirements:

These physical demands represent the physical requirements necessary for an associate to successfully perform the essential functions of this position. Reasonable accommodation can be provided to enable individuals with disabilities to perform the essential functions described in this position.

· Ability to stand and walk for extended periods during events, including navigating large indoor and outdoor venues.

· Must be able to lift and carry up to 25 pounds occasionally (e.g., event materials, signage, supplies).

· Comfortable working in varied weather conditions, especially during outdoor events.

· Ability to bend, stoop, and reach as needed for event setup and breakdown.

· Must be able to work long hours, including evenings, weekends, and holidays, as required by event schedules.

· Visual and auditory acuity are sufficient to monitor event activities and communicate effectively in a dynamic environment.

Qualifications, Education, Experience, Skills and Abilities:

· Bachelor’s degree in Event Management, Hospitality, Marketing, or related field.

· Minimum 3 years of experience in event planning and management, preferably in a large-scale venue or hospitality setting.

· Proven leadership experience with cross-functional teams.

· Strong organizational, communication, and problem-solving skills.

· Ability to work flexible hours including evenings, weekends, and holidays.

· Familiarity with equestrian culture and events is a plus.

· Proficiency in event management software and CRM tools.

· Experience with luxury or high-end event production.

· Knowledge of Ocala’s local community and business landscape.

· Able to work in variable weather conditions.

· Possesses effective soft skills including Problem solving and conflict resolution skills, active listening, verbal and written communications

The World Equestrian Center is managed by Columbus Hospitality Management; a company committed to providing quality service and memorable guest experiences in a positive and welcoming work environment. We are focused on supporting the needs of our team through our commitment to the family/work life balance and by providing development opportunities.

We are proud to be a Drug Free Workplace/EOE. All applicants will be required to submit to a background check prior to employment.