What are the responsibilities and job description for the Senior Manager, Marketing Strategy & Operations position at WorkGenius Group?
Title: Senior Manager, Marketing Strategy & Operations
Industry: Entertainment
Location: Burbank, CA
Duration: 4 Months
Responsibilities
ref_id :c1b164d4-637f-425f-96cb-23ee8447a1ae
Industry: Entertainment
Location: Burbank, CA
Duration: 4 Months
Responsibilities
- Collaborate with Marketing leadership to develop a cohesive FY26 strategy focused on prioritization and cross-brand impact.
- Partner with Strategic Growth leads to guide marketing strategy evolution, maintain an aligned priorities calendar across brands, and clarify expectations for support and messaging.
- Work closely with channel owners to synthesize tactical performance insights, recommend optimizations, and present findings to leadership.
- Support the development of integrated marketing narratives in collaboration with CMI, Analytics, and Marketing Science teams.
- Align campaign briefing processes across brands and streamline operational workflows.
- 7 years of experience in marketing strategy, media planning, business operations, or a related field
- Demonstrated success leading cross-functional strategic initiatives
- Strong analytical and storytelling skills, with the ability to turn data into actionable insights
- Proficiency in tools such as Airtable or similar planning platforms
- Excellent verbal and written communication skills
- Marketing Strategy
- Program Management
- Cross-Functional Alignment
- Performance Reporting
- Analytical Skills
- Tactical Performance Insights
- Campaign Planning
- Integrated Marketing
- Executive Reporting
- Operational Excellence
ref_id :c1b164d4-637f-425f-96cb-23ee8447a1ae