What are the responsibilities and job description for the Social Media Coordinator position at WOLFpak?
Company Description
WOLFpak is a dynamic athletic backpack brand founded by a bodybuilding enthusiast and family man in Southern California. Known for its functional and stylish designs, WOLFpak caters to athletes and individuals who value quality and performance. The brand is driven by an unwavering commitment to delivering high-quality products that prioritize practicality and durability. WOLFpak aims to inspire and meet the unique needs of its customers in the fitness community and beyond.
Role Description
This is a full-time, on-site Social Media Manager role based in Costa Mesa, CA. The Social Media Coordinator will be responsible for executing daily social media activity across all brand platforms while maintaining a consistent brand voice and visual identity. This role reports directly to CEO and works in office Monday–Friday, 8:00 AM–5:00 PM.
Daily responsibilities include publishing and scheduling content, writing captions, maintaining feed consistency, strong engaging with the community, and proactively driving engagement and follower growth. The role also involves monitoring performance metrics, testing engagement strategies, and reporting weekly insights.
Compensation: $18-$21 Hourly Rate
Start Date: Monday, January 5th
Employment Type: Full-time
Qualifications
- Expertise in Social Media Marketing and Social Media Optimization (SMO)
- Strong Communication skills to effectively engage audiences and represent the brand
- Proficiency in Content Strategy development and creative Writing
- Ability to analyze performance metrics and make data-driven decisions
- Detail-oriented with excellent organizational and multitasking abilities
- Familiarity with Sprout
- Bachelor’s degree in Marketing, Communications, or related field is preferred
- Prior experience in social media management and marketing roles is a must
Salary : $18 - $21