What are the responsibilities and job description for the Junior Social Strategist, Creator & Social position at WME Group?
Who We Are
160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Amazon, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa. 160over90 is part of WME Group, a global representation business comprising the world’s leading talent, intellectual property and brands.
160over90 is seeking an ambitious strategist with a creative mindset and a deep passion for understanding what’s new, now and next across the cultural landscape to join the Creator Marketing and Social team.
In this role you will be responsible for assisting in developing and executing innovative social and digital marketing strategies to build brand advocacy with existing fans and capture the attention of new customers. You will use your passion for social media to bring new, fresh ideas and inspire bold programs that will make our clients stand out from the crowd. You will partner with senior strategists, clients and creatives to bring community and brand-enhancing work to market, across all social channels and stages of the customer journey.
The Jr. Social Strategist is a constant source of insights and information, focused on unearthing and articulating cultural insights and social truths. You must be a passionate consumer of social media and infuse that knowledge into every aspect of the planning process. With a background in advertising, digital strategy, research, and/or account planning, you should be adept at identifying cultural trends that brands can tap into. You develop and exercise the ability to design, and conduct primary and secondary research, insights immersions, and stakeholder workshops.
The Jr. Social Strategist assists in providing precision thinking and smart strategy to internal and external clients and seeks to inspire teams with insight-driven, actionable briefs and compelling briefings for some of the most recongnizable brands in the world such as Budweiser, Michelob ULTRA, Marriott Hotels, Visa, and Coca-Cola.
What You'll Do
WME Group is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.
Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Per local requirements and in the interest of transparency, the rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Rate Minimum
$60,000 annually (minimum will not fall below the applicable state/local minimum salary thresholds)
Hiring Rate Maximum
$80,000 annually
160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.
160over90 is an award-winning global marketing agency which forges stronger human connections and creates shared moments where people feel something real. With 800 thinkers, doers, and makers across every cultural corner of the world, the agency offers a full-service, channel-agnostic approach and a deep connection to the people, places, and properties that drive the conversation of tomorrow. 160over90 works with leading brands including AB InBev, Amazon, Coca-Cola, DP World, Macy’s, Marriott International, McDonald’s, Verizon and Visa. 160over90 is part of WME Group, a global representation business comprising the world’s leading talent, intellectual property and brands.
160over90 is seeking an ambitious strategist with a creative mindset and a deep passion for understanding what’s new, now and next across the cultural landscape to join the Creator Marketing and Social team.
In this role you will be responsible for assisting in developing and executing innovative social and digital marketing strategies to build brand advocacy with existing fans and capture the attention of new customers. You will use your passion for social media to bring new, fresh ideas and inspire bold programs that will make our clients stand out from the crowd. You will partner with senior strategists, clients and creatives to bring community and brand-enhancing work to market, across all social channels and stages of the customer journey.
The Jr. Social Strategist is a constant source of insights and information, focused on unearthing and articulating cultural insights and social truths. You must be a passionate consumer of social media and infuse that knowledge into every aspect of the planning process. With a background in advertising, digital strategy, research, and/or account planning, you should be adept at identifying cultural trends that brands can tap into. You develop and exercise the ability to design, and conduct primary and secondary research, insights immersions, and stakeholder workshops.
The Jr. Social Strategist assists in providing precision thinking and smart strategy to internal and external clients and seeks to inspire teams with insight-driven, actionable briefs and compelling briefings for some of the most recongnizable brands in the world such as Budweiser, Michelob ULTRA, Marriott Hotels, Visa, and Coca-Cola.
What You'll Do
- Communicate insights gleaned from social, conversational, and community trends, and help organize information into strategic and actionable insights.
- Assist in driving social and community strategies, including conducting research for the development of social campaigns and day-to-day execution.
- Help identify and evaluate new opportunities for our clients and internal team to evolve engagement, content and channel strategies across our portfolio.
- Assist in creating and documenting best practices for community management, social content and creator identification, including workflows, tools, and responsibilities.
- Help coordinate community engagement activations for large-tier social media and digital campaigns and events across markets.
- Work collaboratively across teams (XM, Paid, Partnerships, PR, etc.) and functions to ensure that the brand’s communications/marketing objectives and strategies are met.
- Assist in crafting influencer/creator archetypes that best fit the needs of a given campaign.
- Help identify and vet influencer/creator’s to support campaigns that will drive results and help meet project objectives
- Assist creator & social account teams in day to day client management including presentations, email/chat correspondences, vendor/creator correspondences, and event staffing.
- Provide creative support
- Provide reporting and measurement support, including crafting frameworks and dashboards against KPIs.
- 2-4 years of experience in social media marketing at a digital agency, integrated marketing agency or communications firm.
- A passion for social media, from both a branding and cultural perspective.
- Understanding of best practices across social channels including familiarity with social media management tools, including Instagram and TikTok.
- A passion for communities and social media with a solid grasp of integrated communications and emerging trends.
- Desire to develop and execute creative, engaging, and successful social media advocacy programs for clients.
- Willingness to build client relations skills, and develop working and personal relationships with clients
- Experience running social media community management or working with influencers/creators for a large public brand is a plus.
- Excellent organizational skills, attention to detail and the ability to adapt to new conditions, assignments, and deadlines in a fast-paced environment.
- Exceptional communication skills, both written and verbal.
- Proficient in Microsoft applications, specifically Microsoft PowerPoint.
- Experience with social listening tools such as Infegy is a plus.
- Ability to manage multiple tasks concurrently in a deadline-driven process.
- Strong self-motivated and self-starting personality.
WME Group is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.
Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
Per local requirements and in the interest of transparency, the rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Rate Minimum
$60,000 annually (minimum will not fall below the applicable state/local minimum salary thresholds)
Hiring Rate Maximum
$80,000 annually
160/90 is proud to be an equal opportunity employer that encourages applications from qualified, eligible candidates from all backgrounds and life experiences regardless of race, gender identity, disability, age, sexual orientation, religion, or belief.
Salary : $60,000 - $80,000