Marketing Analytics Manager

Description

Job Overview

The Manager Marketing Analytics primary responsibility is to assist the departmental director in the supervision of the day-to-day operations of the department. In addition, the position is heavily involved in the execution of the marketing programs return on investment (ROI), digital platform analysis and day-to-day analysis of the business.

Purpose

Our genuine engagement and positive energy provide guests an escape from their routine into our exciting fantasy world of fun, chance, and possibility, where everyone feels a sense of belonging and importance.

Value System

Our enthusiastic commitment to our purpose inspires and empowers us to do everything right, have fun, and be the best. We will be recognized fairly, elevating our levels of personal accountability, and focus on our customer. The resulting creation of wealth will grow opportunities for all.

Duties And Responsibilities

• Works directly with a team of marketing and digital platform analysts to foster an environment which values innovation, precision, and timeliness of specific items.
• Reviews and disseminate analysis prepared by the marketing and digital platform team.
• Works with operating department management - including Directors and Vice Presidents and communicates information in a clear and concise manner.
• Analyzes actual marketing campaign results for trends, conclusions, and recommendations.
• Critical thinking and intellectual curiosity with desire to continuously learn new skills and promote culture of experimentation.
• Ability to recognize automation opportunities for descriptive analysis to help focus team efforts on higher-level predictive and prescriptive analysis.
• Strong interpersonal and communication skills, including the ability to explain and discuss advanced analytical work with colleagues and clients from non-technical disciplines.
• Possesses a working knowledge of all department and company policies and procedures and Rules of Conduct and must enforce the same.
• Manages staff and organize department functions in accordance with company guidelines.
• Delegates tasks and department assignments or projects, meeting deadlines related to those assignments.
• Directs others in completion of a task or assignment. Render advice, and provide expertise or judgment based on information gathered, studied, analyzed or reviewed.
• Arranges timeline to complete tasks and department assignments or projects, and meet the deadlines related to those assignments.
• Works on actual project or service to help achieve the objectives of the department.
• Evaluates information to render an opinion or acts based on that information that will impact the department or function.
• Focuses on achieving the goals or objectives of the department using available resources (staff and budgetary).
• Evaluates the schedule or timelines related to the completion of assignments, while maintaining service and/or product quality.
• Develops staff skills to enhance department effectiveness and manages resources to eliminate excess cost or unnecessary expenditures. 
• Interviews and makes recommendation of candidates for new hire.
• Determines if and/or when policy or procedural infractions by team members occur and issues the appropriate level of progressive discipline.
• Responsible for the timely evaluation of all direct reports and conducting introductory period and annual performance reviews.
• Maintains an open-door policy and addresses all team member issues and/or concerns in a timely manner.
• Conducts divisional/departmental staff meetings at least once per month.
• Other duties and responsibilities as assigned.

Job Requirements (Please Ensure You Meet The Listed Requirements Prior To Applying)

• High School diploma or GED– required
• Bachelor’s Degree in Related Field AND two (2) years Supervisory experience– required
• OR Four (4) years’ experience in a Management position– required
• OR Three (3) years’ experience in a Supervisory position with Wind Creek Hospitality– required
• Five (5) years’ hands-on experience with querying languages in an on-premises and cloud environment, including JOINS, common table expressions (CTEs), stored procedures, PIVOT and UNPIVOT functions. – required
• Five (5) years of in-depth understanding of marketing campaign analysis focusing on interpretation and communication of success criteria and improvement opportunities. – required
• Five (5) years’ experience in visualization tool knowledge such as PowerBI or Tableau, having familiarity with subscription scheduling, multiple data source combinations and extract, load and transfer (ELT) capabilities. – required
• Three (3) years’ experience in automation techniques and working hands-on knowledge of one or any languages and tools such as Visual Basic (VBA), Python and/or PowerQuery. – required
•  Experience managing direct reports including goal setting, feedback and improvement opportunity communication and one- on-one meeting.
• Willing to work odd and irregular hours including nights, weekends, and holidays
• Willing to travel and participate in training as recommended or required
• Must have a valid and current State Driver’s License and an insurable driving record for purposes of driving company vehicles as required
• Must have a Tribal Gaming License (or the ability to obtain and maintain a license) as a requirement for this position
• Must have willingness and ability to work in a smoke/secondary smoke environment

NATIVE AMERICAN INDIAN PREFERENCE IN HIRING POLICY SHALL BE ADHERED TO AT ALL TIMES

Complaints about the recruitment or selection process for employment should be directed in writing to office of the President and CEO of Wind Creek Hospitality.