What are the responsibilities and job description for the Digital Marketing Intern position at Weyco Group, Inc.?
Company Overview
At Weyco Group, our portfolio comprises some of the best footwear brands in the industry—Florsheim, Stacy Adams, Nunn Bush, BOGS, and Forsake. We are passionate about creating quality shoes and boots designed for the modern lifestyle. In your internship at Weyco Group, you have the opportunity to assist the Brand Content and Digital Marketing team in managing projects across five distinct brands.
The Marketing team is seeking to fill the following paid internship role on their team:
Digital Marketing
Primary Job Responsibilities
- Assist in copywriting and scheduling of SMS campaigns
- Assist with blog and site content or SEO updates, as well as create and test email/web promotions
- Gather and analyze information to identify marketing trends, competitor strategies, and new opportunities
- Develop creative briefs for warehouse sales and ecommerce campaigns
- Complete performance analysis of email and SMS campaigns and provide key takeaways
- Research, compile, and present a final capstone project on a digital marketing topic that interests you
Key Talents Skills
- Excellent verbal and written communication skills
- Willingness to ask for support and feedback on projects
- Proficiency in Excel preferred, but not required
- Highly detail-oriented and solutions-focused
They are looking for an individual who is curious, organized, and willing to problem-solve creatively. The candidate will also exhibit excellent communication skills, as well as proven attention to detail across multiple time-sensitive projects. The person in this role will learn how an ecommerce marketing team operates in a fast-paced and competitive market while assisting with various daily administrative duties. The ideal candidates will be available in mid-May and can work through the summer.
Job Type: Full-time
Pay: $17.50 per hour
Benefits: Employee discount, Intern group activities, professional headshot, volunteering opportunities
Schedule: 40hrs per week, Monday through Friday
Work Location: in person
Free fitness facility
Salary : $18