What are the responsibilities and job description for the Marketing Coordinator position at Western Express?
Western offers competitive pay, benefits, paid time off, paid holidays, and a fun, family-oriented culture. The Western Express campus is a state-of-the-art facility rebuilt in 2020, with three on site gyms, guided fitness classes, and a cafeteria. We are proud to be a culture that promotes from within and has infinite growth potential. One of our core values is to be hardworking, and we reward those individuals with opportunity and incentive.
What You’ll Do
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act or other similar state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Western. Please inform the company's personnel representative if you need assistance completing this application or to otherwise participate in the application process.
I understand, where permissible under applicable federal, state, and local law, I may be subject to a pre-employment drug test after receiving a conditional offer of employment. Upon employment, employees may be required to have their picture taken.
Due to the collaborative nature of the work environment, the spontaneous need for idea generation and execution, and the potential for expedited remediations, responses, or information gathering, in-person, in-office attendance is an essential function of this position.
What You’ll Do
- Own, design, and optimize targeted digital ad campaigns
- Strengthening and evolving the Western Express brand across channels
- Build and execute strategic marketing plans that drive measurable growth
- Manage and cultivate relationships with advertising partners
- Identify marketing functions and services we can scale in-house
- Test new tech, platforms, and vendor solutions
- Validate and input data to support accurate lead tracking & budget reporting
- Run daily/weekly performance dashboards and translate insights into action
- Support social content creation, posting, and community engagement
- Jump in with general marketing support as needed
- Passion for marketing and growth strategy
- Experience running paid campaigns (Meta, Google Ads, programmatic, etc.)
- Strong analytical skills—comfortable turning data into decisions
- Bonus: Experience in transportation, logistics, or driver recruitment
- Medical, dental, vision & life insurance after 30 days
- 401(k) with company options after 6 months
- PTO begins accruing immediately
- A chance to build something meaningful and see the ROI of your work in real time
- Equal opportunity employer committed to diversity and inclusion
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act or other similar state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Western. Please inform the company's personnel representative if you need assistance completing this application or to otherwise participate in the application process.
I understand, where permissible under applicable federal, state, and local law, I may be subject to a pre-employment drug test after receiving a conditional offer of employment. Upon employment, employees may be required to have their picture taken.
Due to the collaborative nature of the work environment, the spontaneous need for idea generation and execution, and the potential for expedited remediations, responses, or information gathering, in-person, in-office attendance is an essential function of this position.