Sales Representative (Chain Route)

West Side Beer Distributing is hiring for a Full-Time Sales Representative in Lansing

We're looking for a motivated individual to join us as a Sales Representative! Join our team and play a key role in growing our portfolio within your assigned territory. This role is responsible for driving volume, distribution, and in-market execution within an assigned territory. If you enjoy working independently, building strong partnerships, and turning goals into results, this role is a perfect fit for you

Location: Lansing, MI

Schedule: Monday – Friday

Compensation: This position offers a $42,000 base salary, with the opportunity to earn up to an additional $15,000 in performance-based incentives.

Reports To: District Manager

FLSA Status: Exempt

What We Offer

We take care of our team! As a Sales Representative at West Side Beer Distributing, you’ll enjoy:

• Competitive pay
• Mileage reimbursement
• Medical, Dental, and Vision insurance
• Company-paid Life, Short-Term, and Long-Term Disability
• 401(k)
• Paid Vacation / Sick Time
• Paid training and development programs
• Supportive, team-oriented work environment
• Opportunities for advancement within Sales
  
  
  

About The Role

As a Sales Representative, you'll support multiple store accounts by keeping products stocked, displays looking great, and building good relationships with store staff. You'll manage inventory, handle orders, and help run promotions while gaining valuable sales experience in a fast-paced, independent role.

What You’ll Do

• Provide sales coverage across multiple accounts as assigned
• Build and maintain well-organized, attractive displays following merchandising standards
• Rotate product to maintain freshness and product quality
• Place orders, stock shelves, and maintain inventories based on store needs
• Execute promotions, pricing, displays, and brand programs
• Build positive relationships with account managers and staff
• Monitor competitive activity and communicate insights to the Sales Team
• Maintain accurate records of daily activities and orders
• Ensure compliance with company policies, MLCC regulations, and supplier agreements
• Attend sales meetings, training sessions, and team updates
  
  
  

What You’ll Need

• High School Diploma or GED (required)
• Prior sales, merchandising, or customer service experience (preferred)
• Valid Driver’s License and clean driving record
• Reliable Vehicle and proof of insurance coverage that meets company requirements
• Strong communication and customer service skills
• Ability to work independently and adapt to changing priorities
• Basic computer literacy
• Reliability, professionalism, and a strong attention to detail
  
  
  

Physical Requirements

• Frequently lift, carry, push, or pull up to 50 lbs.
• Stand, walk, bend, and reach for extended periods
• Work in retail environments with varying conditions
• Perform repetitive motions while stocking and merchandising
• Safely operate company vehicles and merchandising equipment
  
  
  

West Side Beer Distributing is an Equal Opportunity Employer. West Side Beer Distributing strives to be a diverse and inclusive workplace that encourages multiple approaches and points of view. We believe that this creates an atmosphere where everyone, from any background, can do their best work.