What are the responsibilities and job description for the Associate Website Merchandiser - West Elm position at West Elm?
Job Description
About the Role
We are seeking a detail-oriented, analytical, and collaborative Associate Site Merchandiser to support online business initiatives and visual merchandising strategies for our Dec Acc business. This role helps drive sales and conversion for assigned product categories by executing product ranking, promotions, content integration, category page updates, and site testing.
The Associate Site Merchandiser works closely with the Manager, Site Merchandising and cross-functional partners to bring seasonal launches, promotional moments, and evergreen category strategies to life online. This role is responsible for maintaining accurate, customer-friendly site experiences and turning business priorities into clear execution plans.
This role has 0-1 direct reports, but it will also lead execution routines, manage cross-functional follow-ups, and communicate business recaps and recommendations to partners.
Key Responsibilities
Category Merchandising & Site Execution
This is an opportunity to have meaningful ownership within highly visible digital categories while building strong site merchandising, analytics, and cross-functional execution skills. You will help bring product stories, seasonal campaigns, and customer-friendly shopping experiences to life online.
Our Culture & Values
We believe that taking care of our people is vital to our success, and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.
People First
Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:
Benefits
This role is not eligible for relocation assistance.
The expected starting pay range for this position is $70,000-$80,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.
About Us
Our Company
Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.
About the Role
We are seeking a detail-oriented, analytical, and collaborative Associate Site Merchandiser to support online business initiatives and visual merchandising strategies for our Dec Acc business. This role helps drive sales and conversion for assigned product categories by executing product ranking, promotions, content integration, category page updates, and site testing.
The Associate Site Merchandiser works closely with the Manager, Site Merchandising and cross-functional partners to bring seasonal launches, promotional moments, and evergreen category strategies to life online. This role is responsible for maintaining accurate, customer-friendly site experiences and turning business priorities into clear execution plans.
This role has 0-1 direct reports, but it will also lead execution routines, manage cross-functional follow-ups, and communicate business recaps and recommendations to partners.
Key Responsibilities
Category Merchandising & Site Execution
- Support online business initiatives and visual merchandising strategies to increase sales, conversion, and customer engagement.
- Own execution for assigned categories, subcategories, seasonal moments, or evergreen site experiences under Manager guidance.
- Manage product ranking, category page needs, product messaging execution, content integration, and product detail/page roadmap inputs.
- Develop seasonal and evergreen recommendations for assigned categories using business results, customer behavior, competitive analysis, and merchandising priorities.
- Manage creation and maintenance of group files, shot lists, seasonal launch files, and execution trackers.
- Support new product launches, seasonal launches, UAT, and merchandising execution across category and product experiences.
- User-test faceted navigation, product attribution, links, content placement, and promotional experiences to ensure accuracy and consistency.
- Participate in weekly site testing to validate presentation, product data integrity, promotional accuracy, and customer experience quality.
- Prepare business performance recaps and share insights, risks, and opportunities with the Manager and cross-functional partners.
- Monitor assigned-category performance, promotional results, product finding behavior, and customer engagement to inform executional improvements.
- Use web reporting tools, sales data, and merchandising inputs to connect customer behavior with product and site performance.
- Identify opportunities to optimize category pages, ranking, navigation, content, and messaging based on performance trends and customer needs.
- Own weekly or bi-weekly meetings with buying and merchandising partners for assigned categories, ensuring next steps are clear and executed.
- Assist the Manager with briefing the seasonal creative roadmap, category page needs, product messaging strategy, and promotional execution.
- Partner with Merchandising, Planning, Marketing, Creative, Analytics, Inventory Management, and Operations teams to support timely, accurate launches.
- Communicate team strategies, execution requirements, issues, and recommendations clearly to functional and cross-functional partners.
- Train, coach, and develop direct report, managing individual’s priorities, workflow, and executional standards
- 3-4 years of eCommerce experience required.
- BA/BS degree preferred.
- Advanced Excel skills required; working knowledge of PowerPoint required.
- Experience using web content management systems preferred.
- Experience with web reporting tools such as Adobe Analytics/SiteCatalyst helpful.
- Strong attention to detail and ability to manage multiple deadlines, launch milestones, and execution trackers.
- Understanding of site merchandising, visual merchandising, promotions, product ranking, UAT, and category page execution.
- Strong written and verbal communication skills with the ability to partner cross-functionally.
- Passionate about eCommerce, product discovery, and creating easy, inspiring digital shopping experiences.
- Comfortable using data and business context to make thoughtful recommendations.
- Able to balance accuracy, urgency, and customer impact in a fast-moving environment.
- Collaborative and proactive, with strong follow-through across functional teams.
- Detail-oriented and organized, with a strong ownership mindset for assigned categories and deliverables.
- Shows sound judgment in recommending site experience improvements and executional solutions.
This is an opportunity to have meaningful ownership within highly visible digital categories while building strong site merchandising, analytics, and cross-functional execution skills. You will help bring product stories, seasonal campaigns, and customer-friendly shopping experiences to life online.
Our Culture & Values
We believe that taking care of our people is vital to our success, and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.
People First
Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:
Benefits
- A generous discount on all WSI brands
- A 401(k) plan and other investment opportunities
- Paid vacations, holidays, and time off to volunteer
- Health benefits, dental and vision insurance, including same-sex domestic partner benefits
- Tax-free commuter benefits
- A wellness program that supports your physical, financial and emotional health
- In-person and online learning opportunities through WSI University
- Cross-brand and cross-function career opportunities
- Resources for self-development
- Advisor (Mentor) program
- Career development workshops, learning programs, and speaker series
This role is not eligible for relocation assistance.
The expected starting pay range for this position is $70,000-$80,000. Applicable pay ranges may differ across markets. Actual pay will be determined based on experience and other job-related factors permitted by law. In addition to competitive pay, compensation may include a variety of other components like benefits, paid time off, merit, and bonus opportunities.
About Us
Our Company
Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States. Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow. These brands are among the best known and most respected in the industry. We offer beautifully-designed, stylish and functional products for every area of the home, including the kitchen, living room, bedroom, home office, closet, laundry room and even outdoor spaces. We've seen some big changes since our first brick-and-mortar store opened more than half of a century ago. What hasn't changed is our passion for high-quality products, functional design, outstanding customer service, and enhancing the lives of our customers and the communities where we operate. Today, we're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and some of the most talented teams in retailing - and we're always looking for new energy and ideas.
Salary : $70,000 - $80,000