Demo

Senior Specialist - Technical Sales (Broadband)

Wesco
Annville, PA Full Time
POSTED ON 4/24/2026
AVAILABLE BEFORE 6/24/2026

As a Senior Specialist - Technical Sales, you will be in a customer facing role, handling the commercial/technical decision-making process of the sales cycle with a focus on identifying/closing large projects and driving incremental specialized product growth at all levels. You will provide pre- and post-sales support and expertise in the broadband market to assist the Sales team in their sales efforts of technical products, systems and services. You will possess specialized product knowledge in the broadband market, deliver presentations and product demonstrations to customers and sales representatives and will have a continuing role in customer support to address customer questions or issues in the usage of the products. 

Responsibilities: 

  • Calls on client, management and representatives, to convince them of desirability of technical products or services offered. 
  • Provides technical services to clients relating to specified products. 
  • Makes sales contacts, researches customer needs and develops product and application information, demonstrating technology solutions for customers. 
  • Gathers, analyzes and shares technical information and solutions to internal and external customers. 
  • First line of pre/post technical sales support for sales teams. 
  • Expertise in specified technical products; acts as domain expert internally and externally. 
  • Leads joint sales calls with customers and prospects. 
  • Assists account representatives in finding new sales opportunities by teaching and guiding. 
  • Participates in ongoing training to maintain technical competency in product and complimentary product areas. 
  • Understands market conditions, competitive forces, and identifies areas for growth.  
  • Understands industry trends and technical developments that effect target markets. 
  • Promotes value-add assigned products in competitive situations. 
  • Administers and implements marketing, promotion programs, and product launches from product businesses. 
  • Maintains excellent relationships with vendor product managers and other selling resources. 

Qualifications: 

  • High School Degree or Equivalent required; Bachelor’s Degree – Engineering or Business preferred
  • 3 years Electrical industry experience as a manufacturer or distributor
  • 5 year Sales experience in related industry 
  • Strong computer skills 
  • Excellent communication skills 
  • Ability to travel 25% - 50% 

 

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