Demo

Marketing Analytics Specialist

webflow
only, CA Remote Full Time
POSTED ON 12/10/2025
AVAILABLE BEFORE 2/9/2026

At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together.

We’re hiring a Marketing Analytics Specialist to reveal how marketing moves the needle. You’ll turn data into insights that shape strategy, drive growth, and measure what truly matters. You’ll help us uncover the stories hiding in our data. You’ll become a go-to expert for website performance, user behavior, and marketing measurement helping our teams make smarter, faster decisions that fuel growth across both self-serve and enterprise.

About the role:

  • Location: Remote-first (United States; BC & ON, Canada)
  • Full-time 
  • Permanent
  • Exempt
  • The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
    • United States  (all figures cited below are in USD and pertain to workers in the United States)
      • Zone A: $101,500 - $133,000
      • Zone B: $97,000 - $126,500
      • Zone C: $91,000 - $120,000
    • Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada)
      • 79,500 - 104,500

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

  • Reporting to the Senior Manager, Marketing Analytics. 

As a Marketing Analytics Specialist, you’ll … 

  • Own Webflow’s website analytics—bringing clarity to how people discover, engage, and convert through Google Analytics, Amplitude, and other tools.
  • Turn complex data into simple, actionable insights that help marketing, growth, and web teams level up performance.
  • Manage quick-turn data requests, delivering the right metrics and context to drive confident decisions.
  • Build dashboards and reporting that make data easy to explore and fun to use.
  • Collaborate with product and data teams to keep our tracking clean, consistent, and scalable.
  • Help shape how Webflow measures marketing impact—and tell the story of how our work drives business growth.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you:

Requirements:

  • BS / BA college degree or 2-4 years of relevant marketing analytics experience
  • High comfort level using SFDC and Google Analytics in a professional setting

You’ll thrive as a Marketing Analytics Specialist if you:

  • Have hands-on experience with tools like Google Analytics (GA4), Amplitude, Snowflake, Tableau, or similar.
  • Love digging into data to find insights that others might miss.
  • Can translate numbers into stories that inspire action.
  • Balance curiosity with precision—you care about getting the details right but never lose sight of the big picture.
  • Enjoy working cross-functionally and making data accessible to everyone, not just analysts.
  • Get excited by a fast-moving, collaborative environment where no two days look the same.
  • Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Our Core Behaviors:

  • Build lasting customer trust. We build trust by taking action that puts customer trust first.
  • Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.
  • Reinvent ourselves. We don't just improve what exists, we imagine what's possible.
  • Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits

  • Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.
  • Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.
  • Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6 weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.
  • Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.
  • Wellness for the whole you. Access to mental health resources, therapy and coaching.
  • Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally. 
  • Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.
  • Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

Remote, together

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor

Please note:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice

 

Salary : $102 - $133

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Marketing Analytics Specialist?

Sign up to receive alerts about other jobs on the Marketing Analytics Specialist career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$70,759 - $87,772
Income Estimation: 
$90,951 - $114,963
Income Estimation: 
$113,170 - $152,774
Income Estimation: 
$70,759 - $87,772
Income Estimation: 
$90,951 - $114,963
Income Estimation: 
$113,170 - $152,774
Income Estimation: 
$90,951 - $114,963
Income Estimation: 
$114,324 - $149,093
Income Estimation: 
$59,614 - $73,808
Income Estimation: 
$70,759 - $87,772
Income Estimation: 
$113,170 - $152,774
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at webflow

  • webflow Chicago, IL
  • At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transpar... more
  • 4 Days Ago

  • webflow only, CA
  • At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transpar... more
  • 4 Days Ago

  • webflow California, CA
  • At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transpar... more
  • 8 Days Ago

  • webflow California, CA
  • At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how team... more
  • 8 Days Ago


Not the job you're looking for? Here are some other Marketing Analytics Specialist jobs in the only, CA area that may be a better fit.

  • Internet Marketing Expert Group Nashville, TN
  • Company Overview: IMEG is a leading marketing firm specializing in driving business growth and in increasing revenue for our clients. We are currently seek... more
  • 1 Month Ago

  • LatentView Analytics Houston, TX
  • Job Description LatentView Analytics is a leading global analytics and decision sciences provider, delivering solutions that help companies drive digital t... more
  • 23 Days Ago

AI Assistant is available now!

Feel free to start your new journey!