What are the responsibilities and job description for the Senior Marketing Communications Manager position at Weaver Fundraising?
Description
For over 45 years, Weaver Fundraising has led the product fundraising industry with superior technology and service. Our Trail's End platform helps Scouting America raise funds efficiently so they can focus on what matters most. We’re a purpose-driven team empowering youth to achieve their dreams.
As our Senior Marketing Communications Manager, you will shape and execute our social media and omni-channel marketing strategy. This hands-on role blends creative storytelling, community engagement, and strategic planning to connect with Scouts, families, and customers nationwide.
During the sales season, you’ll energize and manage two large Facebook communities (40K members), driving engagement and sharing insights to help Scouts succeed. In the off-season, you’ll focus on our creative channel strategy, content development, and expanding our brand presence across channels.
Location: Indianapolis, IN (In-Office)
HOW WILL YOU HELP US GROW?
WHAT DO YOU NEED TO HAVE?
For over 45 years, Weaver Fundraising has led the product fundraising industry with superior technology and service. Our Trail's End platform helps Scouting America raise funds efficiently so they can focus on what matters most. We’re a purpose-driven team empowering youth to achieve their dreams.
As our Senior Marketing Communications Manager, you will shape and execute our social media and omni-channel marketing strategy. This hands-on role blends creative storytelling, community engagement, and strategic planning to connect with Scouts, families, and customers nationwide.
During the sales season, you’ll energize and manage two large Facebook communities (40K members), driving engagement and sharing insights to help Scouts succeed. In the off-season, you’ll focus on our creative channel strategy, content development, and expanding our brand presence across channels.
Location: Indianapolis, IN (In-Office)
HOW WILL YOU HELP US GROW?
- Lead and evolve Weaver Fundraising’s social media strategy across key platforms.
- Create engaging posts, graphics, and short videos celebrating Scout success.
- Build omnichannel campaigns across email, SMS, and in-app alerts.
- Manage online communities with empathy and energy, fostering connection and support.
- Collaborate with ambassadors and influencers to extend our reach and impact.
- Track performance metrics and share insights to guide future campaigns.
WHAT DO YOU NEED TO HAVE?
- 5 years managing brand social media, communities, or digital marketing campaigns.
- Excellent writing and storytelling skills with a positive, motivational voice.
- Expert creative ability using Canva, Adobe Creative Cloud or similar design tools.
- Experience with Klaviyo (or similar), analytics tools, and social dashboards.
- Strong organizational skills and ability to drive, execute and balance multiple projects to completion.
- Data-driven mindset with the ability to translate insights into action.
- Passion for youth development and the mission of Scouting.
- Experience creating short-form video content (Reels, TikTok).
- Familiarity with nonprofit, youth, or mission-based organizations.
- Up to 5% 401(k) company match
- $2500 annual HSA contribution
- Up to $15K in continued ed reimbursement
- Free on-site gym healthy snacks
- A mission-driven, collaborative culture
Salary : $2,500