Demo

Marketing Manager

WCL Group
Plano, TX Contractor
POSTED ON 8/1/2026
AVAILABLE BEFORE 8/30/2026

CLIENT HIGHLIGHT

The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation and one of the most well-known brands in the world.


LOCATION

Plano, Texas, 75023


COMPENSATION$71.50 per hour


SCHEDULE

Working Model: Fully onsite Monday-Friday 8am-5pm.


CONTRACT TERM

6 month contract with high likelihood of extension/conversion to full time employee.


POSITION OVERVIEW

This role leads end-to-end execution of new product launches across the client's digital storefront, owning the Product Finder and guided selling experience, product specification governance, and product comparison tools. The role also serves as the primary cross-functional business lead for launch go-to-market (GTM) efforts across eCommerce and marketing divisions, driving operational excellence and monitoring launch-related KPIs.

RESPONSIBILITIES

  • Lead end-to-end execution of new product launches across the client's digital store front
  • Develop launch timelines, readiness checklists, and go-live plans
  • Coordinate launch readiness across category, merchandising, engineering, marketing, and content points of contact.
  • Ensure products launch on time with complete assets, specs, pricing, and merchandising.
  • Own Product Finder and guided selling experiences.
  • Continuously optimize recommendation and sort order logic based on customer behavior and business priorities.
  • Manage governance of product specifications and technical content.
  • Ensure consistency, completeness, and accuracy across all product detail pages.
  • Drive standardization of specification templates and schemas across categories.
  • Partner with Product Information Management (PIM) teams to improve data quality.
  • Oversee product comparison experiences across all categories.
  • Define and maintain comparison attributes and product groupings.
  • Improve comparison tools to support informed purchasing decisions and increase conversion.
  • Serve as the primary business lead related to launch GTM across eCommerce and marketing divisions.
  • Drive alignment on project priorities, timelines, risks, and dependencies.
  • Lead recurring cross-functional meetings, QA reviews, and launch readiness reviews.
  • Proactively identify risks and develop mitigation plans to ensure successful delivery of launches.
  • Own product launch calls and checklists.
  • Develop standardized processes for the digital shopping experience.
  • Improve operational efficiencies to launch through automation, documentation, and scalable work flows.
  • Create playbooks and best practices for launch GTM on the client's digital storefront.
  • Monitor and report on KPIs, including product launch success rate, SLA alignment, Product Finder engagement, product spec accuracy, PDP performance, and related metrics.
  • Use customer insights and analytics to identify opportunities and recommend enhancements.


REQUIRED QUALIFICATIONS/SKILLS

  • Bachelor's degree in Marketing, Business, Operations, or a related field.
  • 5 years of experience in eCommerce, digital product operations, or digital experience management.
  • Experience partnering with product, engineering, UX, analytics, and marketing teams.
  • Strong knowledge of CMS, PIM, product catalog management, search, taxonomy, and digital merchandising platforms.
  • Proven ability to manage multiple complex initiatives in a fast-paced environment.
  • Excellent project management, communication, and stakeholder management skills.
  • Strong analytical and problem-solving capabilities, with experience using data to drive decisions.
  • Fluent in Microsoft Word, Excel, and PowerPoint.
  • Fluent in JIRA, Confluence, or equivalent project management systems.
  • Must be organized and highly detail-oriented.


TOP SKILLS

Stakeholder Management

Process Improvement

Product Roadmapping

Salary : $72

If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Marketing Manager?

Sign up to receive alerts about other jobs on the Marketing Manager career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$115,898 - $155,468
Income Estimation: 
$160,561 - $207,658
Income Estimation: 
$137,727 - $181,250
Income Estimation: 
$169,213 - $239,804
Income Estimation: 
$88,940 - $123,214
Income Estimation: 
$82,418 - $108,006
Income Estimation: 
$184,635 - $240,705
Employees: Get a Salary Increase
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at WCL Group

  • WCL Group Midland, TX
  • CLIENT HIGHLIGHT The client you will be working for is a Fortune 100 Oil and Gas Company. This opportunity will give you experience in the energy sector in... more
  • 2 Days Ago

  • WCL Group Mountain View, CA
  • CLIENT HIGHLIGHT The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give ... more
  • 2 Days Ago

  • WCL Group Ames, IA
  • CLIENT HIGHLIGHT The Client you will be working for is a nationally recognized Infrastructure and Energy Services company supporting renewable energy and u... more
  • 13 Days Ago

  • WCL Group Plano, TX
  • CLIENT HIGHLIGHT The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give ... more
  • 13 Days Ago


Not the job you're looking for? Here are some other Marketing Manager jobs in the Plano, TX area that may be a better fit.

  • B2B Marketing - Energy Transfer Family of Partnerships Careers DALLAS, TX
  • Summary: We are seeking a stretegic, performance-driven B2B Marketing Manager to lead the development and execution of integrated marketing strategies focu... more
  • 8 Days Ago

  • Sales and Marketing Farmers, TX
  • This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future. JOB SUMMARY Manage the ... more
  • 2 Months Ago

AI Assistant is available now!

Feel free to start your new journey!