Account Executive

Account Executive – Multimedia Sales

WBOK 1230 AM | KKNO 750 AM & 107.1 FM | EQUITY MEDIA

New Orleans, Louisiana

Join a Legacy Media Company That Is Growing

Equity Media is seeking a motivated, energetic, and results-driven Account Executive to join our growing sales team. This is an outstanding opportunity for someone who enjoys building relationships, developing new business, helping clients grow, and selling integrated marketing solutions across trusted local media platforms.

As an Account Executive, you will represent two of New Orleans’ respected radio brands WBOK 1230 AM and KKNO 750 AM & 107.1 FM while also offering clients a comprehensive suite of digital marketing solutions, including streaming audio, display advertising, social media, video, website advertising, geo-targeting, OTT/CTV, and more.

The successful candidate will take a consultative approach to sales, identifying each client’s goals and developing customized marketing campaigns that combine the reach of radio with the targeting capabilities of digital media.

If you are a self-starter who thrives on creating new business opportunities and enjoys making a difference in the community, we would like to meet you.

What You Will Do

• Develop new business through prospecting, networking, referrals, community involvement, and direct outreach.
• Build and manage a strong pipeline of prospective advertisers.
• Meet with local business owners, marketing professionals, and decision-makers to understand their goals and business needs.
• Create customized multimedia marketing campaigns utilizing radio, digital advertising, events, sponsorships, and community partnerships.
• Prepare and present professional proposals and marketing recommendations.
• Build and maintain strong client relationships through responsive service and consistent follow-up.
• Meet established monthly and quarterly revenue goals.
• Use CRM tools to manage sales activity, client communication, pipeline development, forecasting, and follow-up.
• Work collaboratively with programming, promotions, production, traffic, and station leadership to execute client campaigns.
• Participate in station promotions, networking opportunities, community events, and client-facing activities.
• Monitor campaign performance and communicate results, recommendations, and renewal opportunities to clients.

Products and Solutions You Will Sell

• WBOK 1230 AM Radio Advertising
• KKNO 750 AM & 107.1 FM Radio Advertising
• Streaming Audio Advertising
• Digital Display Advertising
• Website Advertising
• Social Media Campaigns
• OTT and Connected TV Advertising
• Geo-Fencing and Geo-Targeted Advertising
• Digital Video Advertising
• Sponsored Content
• Event Sponsorships
• Community Partnerships
• On-Air Promotions and Branded Segments
• Integrated Radio and Digital Marketing Campaigns

The Ideal Candidate

The ideal candidate is a confident, relationship-driven sales professional who enjoys developing new business and helping clients solve marketing challenges.

You may be a strong fit for this position if you:

• Have a hunter mentality and are motivated to identify and pursue new business opportunities.
• Take a consultative approach to sales rather than simply selling individual products.
• Are comfortable initiating conversations with business owners, executives, marketing professionals, and community leaders.
• Have strong networking and relationship-building skills within the Greater New Orleans business community.
• Are competitive, goal-oriented, self-disciplined, and accountable for results.
• Can work independently while contributing positively to a collaborative team environment.
• Are comfortable making outbound calls, scheduling appointments, conducting client needs assessments, and asking for the business.
• Can manage multiple prospects, proposals, campaigns, and client relationships simultaneously.
• Have an interest in local media, digital marketing, community engagement, and helping New Orleans businesses grow.
• Bring creativity, professionalism, persistence, and a solutions-focused mindset to the sales process.

Qualifications

• Previous experience in outside sales, business development, account management, or media sales is preferred.
• Strong verbal, written, presentation, and interpersonal communication skills.
• Demonstrated ability to develop relationships and earn the trust of clients and prospects.
• Strong organizational, time-management, and follow-up skills.
• Ability to develop new business through prospecting, networking, referrals, and community engagement.
• Comfortable learning and presenting radio, digital, event, and integrated marketing solutions.
• Proficiency with Microsoft Office, email, presentation software, and CRM platforms.
• Ability to work both independently and collaboratively.
• Valid driver’s license, reliable transportation, and the ability to attend client meetings and community events throughout the Greater New Orleans area.

Experience in media, radio, television, digital advertising, marketing, agency services, automotive, healthcare, legal services, financial services, hospitality, nonprofit development, or other forms of B2B sales is highly desirable.

Compensation and Professional Opportunities

This is a commission-based sales position with uncapped earning potential. Compensation will be based on individual sales performance and revenue generated.

Additional opportunities include:

• Sales incentives based on performance
• Training and ongoing professional development
• Access to a growing portfolio of radio and digital marketing solutions
• Opportunities to build and develop a strong client account list
• Career growth within a growing local media organization
• A flexible, entrepreneurial sales environment
• The opportunity to represent trusted New Orleans media brands and support businesses throughout the community

Specific compensation terms and commission structure will be discussed with qualified candidates during the interview process.

Why Equity Media?

WBOK has served the New Orleans community for more than 70 years as a trusted voice for news, public affairs, culture, and community engagement. Together with KKNO, Equity Media is building the next generation of local multimedia marketing solutions by combining the power of radio, digital media, streaming, events, sponsorships, and community partnerships.

This position provides an opportunity to help local businesses and organizations reach their audiences while representing media brands that are deeply connected to the culture and communities of New Orleans.

Candidates who are passionate about developing business, building meaningful relationships, and helping clients succeed are encouraged to apply.

How to Apply

Please submit your résumé and a brief statement explaining your sales experience and interest in joining the Equity Media sales team.

Equity Media is an Equal Opportunity Employer.

We celebrate diversity and are committed to creating an inclusive workplace for all employees.