Sales Director, Nationals Park Events

Essential Duties And Responsibilities

Strategic Leadership

• Lead strategic planning to establish a roadmap for profitable business growth, setting performance milestones that align with organizational goals and ensuring the effective execution of sales plans.
• Drive the growth and retention of the existing client base by achieving sales objectives and identifying new business development opportunities.
• Develop and maintain strong relationships with the local events industry, including convention and visitors’ bureaus, destination management companies, venues, and vendors, to secure new business for Nationals Park Events.
• Collaborate with the Manager of Nationals Park Events and the Vice President to develop and maintain a strategic marketing and advertising plan for Nationals Park Events.
  
  
  

Team Leadership & Development

• Manage and develop a high-performing sales team, including the recruitment and onboarding of new hires.
• Oversee the growth and evolution of the sales team to ensure focus on sustainable, profitable business growth.
• Provide ongoing direction, development, and coaching to team members to reinforce professional capabilities and performance.
• Implement and monitor programs such as hiring, performance appraisals, and employee training and development.
• Foster a positive, collaborative work environment by connecting with other departments and creating a strong sense of “one team.”
• Maintain regular communication with the Vice President, fostering an integrated work environment and inspiring the sales team to achieve key business objectives.
  
  
  

Client & Customer Focus

• Lead the team in cultivating strong customer relationships and build a culture centered on customer focus to drive long-term success.
  
  
  

Operational & Administrative Excellence

• Establish competitive rates and pricing packages for space and services provided at Nationals Park while ensuring accurate maintenance of P&L statements.
• Demonstrate the ability to perform effectively in a fast-paced, high-volume environment while maintaining professionalism and respect.
• Perform other duties as assigned.
  
  
  

Requirements

Minimum Education and Experience Requirements

• Bachelor’s Degree (or equivalent military experience) in Business, Marketing, or Hospitality a plus.
• Minimum of 10 years of in Event Sales and Hospitality.
• Minimum of 5 years sales management experience.
• Hospitality sales background preferred.
  
  
  

Knowledge, Skills, And Abilities Necessary To Perform Essential Functions

• Creative mindset with an ability to identify ways to leverage existing assets for new business
• A proven track record of successful performance in meeting targets and objectives
• Demonstrated ability to conduct market research, prepare financial projections, and start to finish negotiation of revenue driving opportunities
• Experience in developing P&L and pro-forma projections for complex business relationships
• Strong skills in Excel and other database programs
• Must possess a strong marketing and customer service understanding and orientation
• Respectful and outstanding leadership skills with the ability to articulate a vision and strategy in a way that inspires and motivates a team and focuses their energy on achieving and exceeding business goals
• The ability to take initiative and manage multiple complex priorities within demanding timeframes
• Excellent project management, organizational, and problem-solving skills with meticulous attention to detail within the context of the larger strategic goals
• Excellent communication, persuasion, and negotiation skills
• Experience in developing presentations and presenting
• Ability to Travel as needed
• Uphold Core Values: Integrity, Innovation, and Teamwork. These core values set the tone in everything we do, help us succeed on and off the field, make a difference in the community and provide the best guest experience in sports.
  
  
  

Physical/Environmental Requirements

• Office: Working conditions are normal for an office environment. Position will require weekend and evening work.
• Event: Job requires employee to function in a high activity and heavily crowded outdoor professional sports venue. May work at heights. Employee will be exposed to inclement weather of varying degrees. While performing the duties of this job, the employee is regularly required to stand for long periods of time, walk long distances, and climb up/down stairs. The employee is required to stoop, kneel, crouch, or sit and must lift and/or move up to 45 pounds
  
  
  

Compensation

The projected annual salary range for this position is $79,000 -$110,000 per year. This position is also eligible for the Nationals Park Events Incentive Program. Actual pay is based on several factors, including but not limited to the applicant’s: qualifications, skills, expertise, education/training, certifications, and other organization requirements. Starting salaries for new employees are frequently not at the top of the applicable salary range.

Benefits

The Nationals offer a competitive and comprehensive benefits package that presently includes:

• Paid vacation and sick leave, paid holidays throughout the year and a holiday break in December
• Medical, dental, vision, life and AD&D insurance
• Short- and long-term disability insurance
• Flexible spending accounts
• 401(k) and pension plan
• Access to complimentary tickets to Nationals home games
• Employee discounts
• Free onsite fitness center
  
  
  

Equal Opportunity Employer

The Nationals are dedicated to offering equal employment and advancement opportunities to all individuals regardless of their race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, matriculation, political affiliation, genetic information, disability, or any other protected characteristic under applicable law.