What are the responsibilities and job description for the Digital Media Ad Ops Coordinator position at Walz Tetrick Advertising?
The Digital Media Ad Ops Coordinator is an essential member of our media team who helps ensure digital campaigns run smoothly and deliver measurable results for our clients. In this entry-level position, you will assist with campaign setup, tracking, quality assurance, and performance reporting across a variety of platforms. You will work closely with Media Buyers and learn the ins and outs of digital advertising operations. This role is a great opportunity for someone who enjoys data, is excited to learn new tools, and likes putting organizational skills to work in a fast-paced, collaborative environment.
Key Responsibilities
Walz Tetrick is a full-service marketing, creative and media agency in Kansas City. The Greater Kansas City Chamber of Commerce named Walz Tetrick one of its Top 10 Small Businesses, honoring our resilience, innovation and values. Though we’ve been around since 1967, we approach every opportunity with the same zeal we did when we were just getting started. We look for associates, partners and clients who share that enthusiasm and appreciate our all-in approach to brand activation. With each day, we harness more tools and information to illuminate our way.
Walz Tetrick offers an office culture like no other. CEO Charlie Tetrick values his employees and creates a uniquely positive and supportive culture. We work and play as a family. Our current work hours are “in office” Monday through Thursday with an option to “work from anywhere” on Friday.
We’re proud of our strong benefits package that includes a 401(k) with an employer match, long-term disability and dental insurance. We offer excellent health insurance, and the agency pays 90 percent of the employees’ premiums with an option to add a spouse and family. We have a generous paid time off policy that includes days to volunteer at a charity of your choice.
If you’re passionate, strategic, collaborative and kind, with a dose of scrappy thrown in, we want to meet you.
Some job search engines, like Indeed, assign salaries to these postings arbitrarily, and cannot be confirmed as accurate.
Key Responsibilities
- Build and implement digital tracking assets such as UTM parameters, standard GCM tags, click trackers, and floodlight pixels across multiple platforms
- Perform weekly and monthly quality assurance checks on digital ad assets to ensure proper functionality and accurate delivery
- Pull weekly campaign performance data and assist Media Buyers with identifying trends and insights that support optimization efforts
- Compile and prepare monthly performance reports using platform data to evaluate campaign effectiveness
- Assist with the creation and deployment of floodlight and pixel tags using Google Campaign Manager and Google Tag Manager
- Participate in ongoing training to build knowledge of analytics tools, tracking technologies, and ad platforms
- Support hands on keyboard campaign setup within The Trade Desk platform in collaboration with Media Buyers
- Assist with trafficking, targeting, and creative assignment under the guidance of senior team members
- Support campaign execution within The Trade Desk with opportunities for increased responsibility over time
- Work closely with Media Buyers to meet deadlines and support campaign KPI delivery
- Communicate effectively with cross-functional teams to ensure smooth and timely campaign launches
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field
- Internship experience in digital media.
- Proficiency in Microsoft Excel, including formulas, formatting, and pivot tables
- Strong attention to detail with a proactive and problem-solving mindset
- Excellent organizational and time management skills
- Ability to collaborate effectively in a fast-paced, team-oriented environment
Walz Tetrick is a full-service marketing, creative and media agency in Kansas City. The Greater Kansas City Chamber of Commerce named Walz Tetrick one of its Top 10 Small Businesses, honoring our resilience, innovation and values. Though we’ve been around since 1967, we approach every opportunity with the same zeal we did when we were just getting started. We look for associates, partners and clients who share that enthusiasm and appreciate our all-in approach to brand activation. With each day, we harness more tools and information to illuminate our way.
Walz Tetrick offers an office culture like no other. CEO Charlie Tetrick values his employees and creates a uniquely positive and supportive culture. We work and play as a family. Our current work hours are “in office” Monday through Thursday with an option to “work from anywhere” on Friday.
We’re proud of our strong benefits package that includes a 401(k) with an employer match, long-term disability and dental insurance. We offer excellent health insurance, and the agency pays 90 percent of the employees’ premiums with an option to add a spouse and family. We have a generous paid time off policy that includes days to volunteer at a charity of your choice.
If you’re passionate, strategic, collaborative and kind, with a dose of scrappy thrown in, we want to meet you.
Some job search engines, like Indeed, assign salaries to these postings arbitrarily, and cannot be confirmed as accurate.