DIRECTOR OF MARKETING & ANALYTICS

OVERVIEW Summary We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. RESPONSIBILITIES Management Responsible for directing the overall operations and staff of the Special Events department. Develops, implements and manages operational goals and monitors achievements of performance and profit objectives. Develops and implements marketing strategies to maximize volume and market share; investigates potential opportunities for incremental revenue. Ensures that scheduling is done in an effective and efficient manner to ensure coverage at peak time to support customers and events. Marketing Ensure effective control of marketing results, and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets. Responsible for the development of all property Special Events & Promotions, from conception to implementation, to include slot tournaments, brand promotions, drawings and VIP events. Provides oversight of media used to communicate current and upcoming promotional efforts for the guests, team members and regulatory agencies. Performance Prepares various reports to assist in post event analysis and compiles monthly budget forecast. Maintains comprehensive knowledge of all current and upcoming promotions, events and special offers throughout the property. Maintains exceptional knowledge of the local Las Vegas market and participates in comprehensive competitor shopping program. Vendor coordination, management and negotiation. Responsible for accuracy and timeliness of all charges and payments relating to vendor efforts. Assist Assists VP Marketing in preparation of marketing activity reports and presentations for executive management. Supports and maintains a consistent property image throughout all product lines, promotional materials, and events. REQUIREMENTS Education Bachelor’s degree in marketing, finance or related area; or equivalent combination of education and experience. Experience Must be at least 21 years of age. 5 years of casino, analysis, strategy, and /or marketing experience with proven success exhibited in marketing, advertising, database marketing, promotions and special events. Skills Excellent verbal, written, and interpersonal skills. Technical proficiency and knowledge in MS Office (Word, Excel, Powerpoint & Outlook). Possess excellent oral and written communication skills; strong client interface and presentation skills preferred. Demonstrated ability to drive toward results. License Employee must be able to qualify for licenses and permits required by federal, state and local regulations. Nevada Gaming. ABOUT US APPLY NOW