Marketing and Communications Coordinator

Department: Marketing and Communications

Reports To: Vice President of Marketing and Communications

Organization Summary:

Visit Fort Wayne is Allen County’s official destination marketing organization. We promote Fort Wayne as a destination for leisure, group, convention, and sports travel.

Job Summary:

Creating, managing, and disseminating marketing and communications content through web, print, and other media in efforts to attract more visitors to Fort Wayne/Allen County. Responsible for email marketing, blog content, and project management as part of a six-person marketing team.

Ideal candidates will be strong writers, as well as process-oriented, organized, and good at handling a variety of tasks and responsibilities.

Responsibilities:

— Content Creation

• Write content for e-newsletters, blog, website, and other marketing efforts. 
• Assist with the execution of marketing efforts, promotions, and campaigns. 

— Email Marketing

• Write, edit, and produce numerous e-newsletters and professional communications in a timely and coordinated manner – in conjunction with our Marketing Team.

— Marketing Coordination

• Assist with varied marketing efforts – helping design, create and implement messaging and materials needed. General marketing support to a variety of projects and efforts across the organization. 
• Assist with the writing and production of visitor publications. 
• Manage the promotion of our CurrentFortWayne.com community Calendar of Events via e-newsletters and other community promotions. 
• Assist with management of digital passes (creation, prize redemption, and updates.) 
• Assist the Visitors Center with their marketing needs. 
• Manage our annual Ad Buy – working to manage our budget and advertising goals – placing TV, digital and print ads in our target markets. 
• Assist with data collection and dissemination. 
• Work with Visit Fort Wayne partners (restaurants, attractions, hotels, etc) to help them promote their businesses to Fort Wayne’s visitors.
• Manage print projects and collateral needs – working with vendors to place and track orders and stay on budget. 

Knowledge, Skills & Abilities:

• Good verbal, written, and interpersonal communication skills.
• Project management skills: detail-oriented and capable of meeting simultaneous and frequent deadlines. 
• Very organized, and can manage multiple projects well. Process-oriented. 
• Strong work ethic with high energy and enthusiasm.  
• Knowledge of convention and tourism industries is a plus. 

Education & Work Experience:

• Bachelor’s degree in Marketing, Journalism, Communications, English or related field from an academic institution.
• Experience in writing, public relations, digital marketing, or marketing preferred.
•  Experience using email programs and some experience with analytical tracking preferred.

Benefits:

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Long-Term and Short-Term Disability
• Life and Accidental Death and Dismemberment Insurance
• Paid Parking
• Professional Development
• 12 Paid Holidays
• YMCA Optional Discounted Membership/Wellness Program

Hours:

• Monday - Friday 8 am - 5 pm
• Very minimal weekends, evenings, and holidays based on office demands. 

Salary-Exempt, Full-Time Position

Salary: Commensurate with education, qualifications, and experience. Range: $45,000-$47,000 

Equal Opportunity: Visit Fort Wayne is an equal employment opportunity employer.

Pre-Employment: A background check will be completed for any individual offered a position of employment. Visit Fort Wayne is a drug-free workplace.

Workplace Commitment: Every employee is expected to engage in, and support, our workplace commitment statement:

“All team members are expected to contribute to our safe, inclusive, healthy, harmonious, positive, and productive work culture and environment.”

TO APPLY: Please send a cover letter and resume to Kristen Guthrie, Vice President of Marketing and Communications, at Kristen@visitfortwayne.com.

Applicants must submit both a cover letter and a resume to be considered.