Marketing Campaign Operations Analyst/Sr. Analyst

Hi,

Hope you are doing well.
My name is Rohen and I represent Vision InfoTech. Let me know if you're interested in the below position.

Role: Campaign Operations Analyst/Sr. Analyst

Location: R emote- San Francisco, CA or Seattle, WA (remote but wants candidates local)

Duration: 6 months, with potential extension.

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This is a marketing operations role sitting inside global marketing org. The core focus is campaign execution, workflow optimization, marketing automation processes, and demand-generation support.

The person is essentially the operational backbone that ensures integrated marketing campaigns (email, web, data flows, segments, landing pages, etc.) are built correctly, launched smoothly, and measured accurately.

The role is NOT content creation or strategy; it is hands-on execution process MarTech operations.

Job Description:

The Campaign Operations Analyst/Sr. Analyst is responsible for defining, documenting, and optimizing key workflows needed to launch integrated campaigns at scale. This individual will work with Global Demand Programs teams, Field Marketers, Web Marketing, and other cross-functional stakeholders to drive demand generation and improve campaign productivity. The ideal candidate is an expert in problem solving but also has a business-oriented vision and is able to understand how operational roles solve everyday business needs. This position reports to the Sr. Manager, Campaign Operations.

Responsibilities

Partner with marketers to design campaign plans and tactical strategies that ensure all build components of the campaign are aligned across impacted systems and teams

Create and maintain templates that improve campaign efficiency and accuracy, including emails, landing pages, forms, segments, and reports

Document, challenge, and refine MAP and IPC processes, programs and procedures

Monitor and report on effectiveness metrics related to tactics and programs managed by the MAP, IPC and related applications, Ability to troubleshoot data and campaign related issues.

Enforce a best in class marketing database through the normalization and upload of contact data into the MAP and CDP

Educate marketing resources on how to achieve marketing objectives leveraging MarTech stack while upholding internal standards, industry best practices, and DocuSign's commitment to global trust

Basic Qualifications

BA/BS degree or equivalent work experience

Working knowledge of HTML, CSS, responsive email and web design

Strong knowledge of marketing techniques and campaign lifecycle

3 years of relevant marketing experience

Familiarity with campaign execution and management with an enterprise level email service provider

Experience with campaign execution using Iterable

Experience with CRM systems and other sales tools

Experience with Event technology such as Swoogo, Brightcove, and Zoom

Experience with building audiences through a Customer Data Platform (CDP)

Experience with dashboard reporting through technology such as Qlik, Tableau, Mixpanel

Strong verbal and written communication skills with the ability to translate business requirements into technical specifications

Demonstrated project management expertise, including the ability to accurately specify project timeframes, dependencies and risk factors

Advanced Microsoft Excel skills with a passion for metrics driven marketing

Thanks and Regards,

Rohen Singh

Talent Acquisition Specialist

VISION INFOTECH INC

Phone: .

Email:

368 Main Street, st#3, Melrose MA 02176

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