What are the responsibilities and job description for the Director of Global Value-Added Services (VAS) Communications position at Visa?
Visa is looking for a Director of Global Value-Added Services (VAS) Communications, working on external storytelling and thought leadership efforts. The ideal candidate will join a team of smart, driven communicators who develop stories that shape ongoing perception of the iconic Visa brand. We are a group that loves to challenge and encourage each other to deliver our best work, while always laughing and supporting each other.
In this role, you will help promote Visa's growing VAS business around the world, spreading the word about new and existing products and partnerships, and the value our solutions bring to clients. In your day-to-day, you’ll amplify product news, identify and pursue thought leadership opportunities, build relationships with key stakeholders, and help shape public perception around key topics.
As a global team member, you’ll spend a good amount of time working with colleagues both here in the US and abroad to enable others to promote and support the Value-Added Services business. This includes identifying opportunities, sharing information, aligning plans and goals, and moving the communications agenda forward via strong business and media relationships.
The candidate will also:
- Support both day-to-day communications and high-visibility campaigns across Value-Added Services.
- Find ways to connect Value-Added Services to bigger trends or additional activities within Visa to tell higher-impact, higher-value stories.
- Operate with a global mindset and work with Visa’s regional communications teams, informing and supporting them on developments relevant across multiple regions.
- Contribute to and project manage communications plans, taking ownership of socialization and tactical execution - as well as outcomes and reporting.
- Create a variety of written materials, including but not limited to, press releases, blog posts, paid editorial and case studies.
- Manage data measurement agency to track KPIs and help compile key wins to showcase great work to internal stakeholders.
- Have experience turning data and research into storytelling and news opportunities.
- Have a digital first mindset and collaborate with the digital content team to leverage social media channels for campaign amplification.
- Develop relationships with key influencers and media covering relevant news areas and mine for new opportunities.
- Work with partners to manage third-party initiatives and announcements.
This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.