Email Marketing Specialist Volunteer

Our Foundation Mission, Vision, and Values

At VPMMA, our core purpose is to empower and equip military service members, veterans, and military spouses to achieve excellence in project management careers through mentoring and professional development. We envision ourselves as the most sought-after partner for guiding veterans on their journey to becoming project managers.

Our four core values underpin these aspirations

• Commitment We uphold integrity, transparency, and ethics in all our operations endeavors.
• Empowerment We empower all military service members, veterans, and military spouses to pursue rewarding and prosperous careers in project management.
• Community We actively cultivate a strong and supportive network by collaborating with other veteran agencies and partners to provide the best resources, tools, skills, and training.
• Advocacy We offer a unified voice for project managers for the industry, government, military, veteran affairs, and the wider community.
  
  

Whom We Serve Our Valued Community

Our alliance is dedicated to fostering the professional development of U.S. military service members, veterans, and their spouses. We accomplish this by offering various membership options, including General Membership for service members, veterans, and their spouses, along with Professional, Corporate, and Nonprofit Partner Memberships for individuals and organizations that wish to engage more deeply with our mission. Our goal is to be the premier resource for this community as they pursue or advance their careers in project management within the civilian workforce.

Our Programs and Services A Holistic Approach

VPMMA offers a wide range of mentorship and development programs, specifically designed to meet the diverse needs of our members. These include

• Mentorship Programs We provide One-on-One, Group, Reverse, Diversity, and Peer Mentorship to offer tailored guidance and promote collective learning.
• Professional Development Our offerings include customized training materials, skill-building workshops, learning events (seminars, webinars), advanced training, and certification preparation. We also address personal project management skills and entrepreneurship training.
• Career Transition Support We offer resources and guidance to members navigating career transitions, including support for resumes, access to job boards, and career transition assistance.
• Community Building We create professional connections through networking opportunities and collaborative learning events.
• Financial Support We provide scholarships for industry certifications to encourage ongoing professional development.
  
  

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Role Overview

The Email Marketing Specialist is a tactical support staff role focused on building, formatting, and distributing VPMMA’s digital email campaigns. You will be responsible for translating our organizational updates, success stories, and upcoming learning events into clean, professional email newsletters. This role ensures consistent touchpoints with our vital network of active mentors, mentees, community partners, and donors.

Key Responsibilities

• Campaign Execution Build, format, test, and schedule high-quality monthly newsletters, community announcements, and automated updates using Mailchimp.
• Brand & Style Alignment Enforce VPMMA’s written communication guidelines to ensure all email content is clear, concise, professional, and properly formatted with headings and bullet points to maximize readability.
• Audience Segmentation Assist in managing subscriber lists to ensure targeted messaging reaches the right cohorts, such as transitioning service members or corporate partners.
• Analytics Tracking Monitor and report basic email metrics (open rates, click-through rates) to help the marketing team continuously optimize audience engagement.
• Cross-Team Collaboration Coordinate closely with Content Creators, the Social Media Manager, and the PR team to synchronize email themes with broader organizational campaigns.
  
  

Skills & Qualifications

• Mailchimp (Required) Hands-on experience building templates, managing lists, and scheduling campaigns inside Mailchimp.
• Canva & Adobe Creative Cloud (Nice to Have) Familiarity with asset design tools to assist with minor image resizing or visual layout adjustments.
• Strong Copyediting Skills Exceptional attention to detail regarding grammar, spelling, hyperlink verification, and mobile responsiveness.
• Reliability Commitment to dedicating 3 hours per week and consistently meeting publication deadlines.
• Mission Core A strong desire to support and advocate for the veteran and military spouse community.
  
  

Position Details

• Type Volunteer
• Location Remote
• Directorate Marketing
• Reports To Director of Marketing
• Alternative Marketing Manager
• Estimated Time Commitment 3 hours per week (approx. 12–15 hours per month)
• Term Alignment 2026/2027 Volunteer Term
  

Volunteer Benefits & Recognition

• Professional Development Enhance your digital marketing portfolio and gain concrete experience in nonprofit communications.
• Coursera Access Direct, complimentary access to Google Certificates on Coursera through VPMMA’s training program.
• Volunteer Recognition Eligibility for our Volunteer of the Month/Year awards and appreciation events.
• Letters of Recommendation Formal letters of recommendation provided by executive staff for volunteers making significant contributions.
• Fulfillment Enjoy the deep satisfaction of knowing your work prevents veteran isolation and directly supports families navigating critical life shifts.
  
  

Standard Volunteer Expectations

• Commitment Maintain your regular volunteer service schedule and complete assigned digital tasks on time.
• Communication Notify the marketing team as early as possible if personal or family obligations temporarily shift your weekly availability.
• Professionalism Adhere to the VPMMA Code of Conduct, treating all members with dignity, respect, and a neutral, positive tone.
• Confidentiality & Privacy Maintain strict data privacy; protect our subscribers' personal data and secure all proprietary internal information.
• Compliance Follow all established safety, security, and anti-discrimination guidelines.
• Legal Note Volunteers are not covered under VPMMA’s organizational liability insurance policy and must obtain personal coverage if desired. Background checks may be required based on the nature of the position.
  
  

About VPMMA

The Veteran Project Manager Mentor Alliance (VPMMA) is a 100% volunteer-run 501(c)(3) nonprofit organization dedicated to supporting and advancing the careers of service members, veterans, and military spouses. We aim to build a strong, supportive community by equipping our members with essential project management skills, mentorship, and professional development to help them successfully navigate profound career and life transitions.

Within our Marketing Directorate, support staff volunteers are vital to making this impact a reality, amplifying our voice and connecting veterans with these life-changing resources.

This description provides a general overview of the volunteer position and may be modified as needed.

Training and Support

Volunteers will receive training on VPMMA's mission, programs, and Initiative procedures. You will receive ongoing support to ensure you have the resources and guidance you need to excel in this role.

Note Our organization is still evolving, so some roles and responsibilities may change. We will keep you informed and provide updates if your position changes.

Join our team and help us support veterans in their project management journeys!