Social Media Marketing Specialist

Company Description

Vertical Rail is a specialized Ecommerce agency dedicated to guiding brands through the complexities of challenging marketplaces. With a proven track record of assisting over hundreds of brands for 45 years Vertical Rail provides tailored solutions to overcome barriers, drive brand awarness and Conversion. Known combining data analytics, strategic insights, and best-in-class advertising to achieve sustainable long-term success. As a division of Select Sales, Vertical Rail also extends its reach to represent clients across major retailers including Amazon, Walmart, Target, and more.

Role Description

This is a full-time remote role for a Social Media Marketing Specialist. In this role, you will plan, create, and optimize social media marketing strategies and content across various platforms. Responsibilities include developing content calendars, designing engaging materials, managing campaign performance, analyzing social media metrics, being a point of contact for brands we represent and collaborating with cross-functional teams to align digital efforts with overall marketing objectives.

Qualifications

• Experience in Social Media Marketing and Digital Marketing including Meta advertising.
• Proficiency in Social Media Content Creation and engaging audience-focused campaigns
• Proficiency in UGC management
• Stron presentation skills required
• Strong skills in Marketing and Communication
• Knowledge of social media analytics and performance monitoring
• Ability to work independently in a remote environment
• Proactive problem-solving and organizational abilities
• Familiarity with ecommerce or agency experience is a plus
• Bachelor’s degree or equivalent experience in Marketing, Communications, or a related field

Additional information

• Vertical Rail is a privately held company that is family first and strives to offer a working enviroment where collaboration and flexability are essential.