What are the responsibilities and job description for the Lifecycle Marketing Analyst position at VARITE INC?
VARITE is looking for qualified Lifecycle Marketing Analyst in San Jose, CA (Hybrid)
WHAT THE CLIENT DOES?
An American computer software company that offers a wide range of programs from web design tools, photo manipulation and vector creation, through video/audio editing, mobile app development, print layout and animation software.
WHAT WE DO?
Established in the Year 2000, VARITE is an award-winning minority business enterprise providing global consulting & staffing services to Fortune 1000 companies and government agencies. With 850 global consultants, VARITE is committed to delivering excellence to its customers by leveraging its global experience and expertise in providing comprehensive scientific, engineering, technical, and non-technical staff augmentation and talent acquisition services.
Job Title: Lifecycle Marketing Analyst
Location: San Jose, CA (Hybrid)
Contract Duration: 3 months (Possible Extension)
Pay Rate Range: $80 - $91.54/hr. on W2
Work Authorization: Only USC or GC
HERE’S WHAT YOU’LL DO
Duties:
- Lifecycle Marketing Analyst Email Focus (6 yrs)
- Own email performance & incrementality across onboarding, engagement, winback
- Design/read experiments (A/B, holdouts) to prove causal impact
- Hands‐on analysis (SQL/Python) → clear, decision‐ready insights
- Build trusted reporting and metric definitions for email
- Partner with email marketers to turn learnings into results
Skills:
- Email lifecycle analytics expertise (onboarding, engagement, winback)
- Experimentation & statistics: A/B testing, holdouts, incrementality, causal readouts
- Hands ‐ on analytics: SQL required; Python/R preferred
- Reporting & BI: build trusted dashboards, metric definitions, performance views
- Marketing insight → decision storytelling: clear, concise, outcome‐oriented
- Strong partnership mindset with email marketers; ownership of results
- Experience with adjacent lifecycle channels (push/in‐app/SMS) and marketing platforms
Education:
- Bachelors or Masters in Math, Engineering or other relevant fields
BENEFITS:
We offer a comprehensive benefits package designed to support the health, well-being, and financial security of our employees and their families. Eligible employees may receive:
- Health Insurance: Medical, dental, and vision coverage
- Retirement Plans: Participation in a company-sponsored retirement savings plan.
- Legal Service Plans: Offering access to attorneys for legal advice and representation.
If this opportunity interests you, please respond by clicking on EasyApply.
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VARITE is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran stat
Salary : $80 - $92