Social media

Vanity Lab Med Spa is seeking a dynamic and creative Social Media Marketing Manager to join our team. As a leading Med Spa, we believe in leveraging the power of social media to connect with our customers, build brand awareness, and drive engagement. The ideal candidate should be passionate about beauty, social media trends, and possess a strong understanding of various platforms. This role will be instrumental in developing and executing our social media strategy, creating captivating content, and driving online engagement to increase our brand visibility and ultimately boost sales.

Responsibilities:

• Social Media Strategy: Develop and implement a comprehensive social media strategy that aligns with Vanity Lab marketing objectives and targets various customer segments.
• Content Creation: Conceptualize, create, and curate engaging and visually appealing content, including images, videos, and infographics, that highlight our Med Spa, and promotions.
• Community Management: Monitor and respond to comments, messages, and reviews on our social media platforms in a timely and professional manner, fostering positive interactions with customers.
• Social Media Advertising: Create and manage social media advertising campaigns to promote specific vehicles, dealership events, special offers, and branding initiatives.
• Analytics and Reporting: Regularly analyze social media performance metrics and provide insights and reports to measure the effectiveness of campaigns and identify areas for improvement.
• Influencer Partnerships: Identify and collaborate with relevant social media influencers and automotive enthusiasts to amplify our brand presence and reach new audiences.
• Trend Analysis: Stay up-to-date with industry trends, social media algorithms, and emerging platforms to ensure Vanity Lab remains at the forefront of social media marketing.
• Cross-Functional Collaboration: Work closely with the marketing, sales, and the team to integrate social media efforts with other marketing initiatives and promotional activities.
• Brand Voice and Guidelines: Maintain consistency in brand voice and guidelines across all social media channels to build a strong and recognizable brand identity.
• Crisis Management: Be proactive in addressing potential social media crises, managing any negative feedback or comments with tact and professionalism.

Requirements:

• Proven experience in social media marketing and content creation.
• Strong knowledge of popular social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok.
• Proficiency in social media analytics tools to measure and interpret data for actionable insights.
• Excellent communication skills, both written and verbal, with an eye for detail.
• Creative mindset with the ability to think outside the box and develop innovative content ideas.
• Familiarity with graphic design tools and video editing software is a plus.
• Ability to work in a fast-paced environment, manage multiple projects simultaneously, and meet deadlines.

A genuine passion for beauty and the medical spa industry is highly desirable.
Joining Vanity Lab as our Social Media Manager offers a fantastic opportunity to showcase your creativity, expertise, and passion for social media while contributing to the growth and success. If you are ready to drive our social media presence forward, we invite you to apply and become an integral part of our team.

Benefits:

• Flexible schedule
• Free treatments

Job Types: Full-time, Part-time

Pay: $15.00 - $17.00 per hour

Benefits:

• Employee discount
• Flexible schedule
• Professional development assistance

Schedule:

• Choose your own hours

Supplemental pay types:

• Bonus pay

Ability to commute/relocate:

• Fall River, MA 02721: Reliably commute or planning to relocate before starting work (Required)

Work Location: Hybrid remote in Fall River, MA 02721

Salary : $15 - $17