Marketing and Customer Relationship Specialist

Marketing and Customer Relationship Specialist

Location: Boyertown, PA

* IF YOU DO NOT COMPLETE THE SCREENING QUESTIONS, YOU WILL NOT BE CONSIDERED.

About Us

Valvetronic Designs is one of the fastest-growing companies in the automotive aftermarket industry. We specialize in engineering and manufacturing high-performance exhaust systems for some of the world’s most prestigious vehicles. With rapid year-over-year growth and a dedicated customer base, our mission is to deliver not only the best exhaust products in the industry but also the best customer experience.

Role Overview

We are seeking a highly organized and creative Marketing & CRM Specialist to lead customer communications, experiential marketing initiatives, and branded merchandise development. This role blends lifecycle marketing with hands-on brand execution, requiring both analytical thinking and creative direction.

You will be responsible for managing and optimizing direct-to-customer communication across email and SMS, while also playing a key role in how the brand is experienced in person through events, trade shows, and physical brand assets. This role helps define how the brand becomes unforgettable from the moment a customer receives a text message to the moment they walk into a Valvetronic Designs booth at a show!

Key Duties and Responsibilities

CRS and Lifestyle Marketing

• Own and manage all email and SMS marketing efforts across a database of 20,000 contacts

• Develop and execute segmentation strategies to improve targeting, engagement, and conversion rates

• Build and optimize automated workflows (flows, campaigns, and triggers) to enhance customer journeys

• Analyze campaign performance and continuously refine strategies based on data insights

• Other duties as assigned

Experiential Marketing & Events

• Help with the design, planning, and execution of trade show booths, tents, and display trailers

• Coordinate logistics, setup, and brand presentation for all events and activations

• Represent Valvetronic Designs at car shows, trade shows, and industry events

• Ensure all physical brand touchpoints reflect a premium, performance-driven identity

• Other duties as assigned

Merchandise Development

• Design and develop custom merchandise lines aligned with brand identity

• Source materials, manage sampling, and oversee production of apparel and branded goods

• Collaborate with internal teams to launch and promote new merchandise drops

• Other duties as assigned

Requirements

• 2 years of experience in email/SMS marketing, CRM, or lifecycle marketing

• Experience with platforms such as Klaviyo, HubSpot, or similar

• Strong understanding of customer segmentation, automation, and campaign strategy

• Experience with event marketing, trade shows, or brand activations preferred

• Creative eye for branding, merchandise, and physical marketing assets

• Strong organizational skills with the ability to manage multiple projects simultaneously

• Passion for automotive culture is a strong plus

What We Offer

• Competitive salary and benefits package.

• Opportunity to shape and lead a department in a high-growth company.

• A dynamic, entrepreneurial environment where your input matters.

• Exposure to the automotive industry and performance engineering culture.

Boyertown, PA

Onsite

Full Time

$55,000.00 - $70,000.00 per year