Senior Marketing Specialist (On-site)

Job Title: Senior Marketing Specialist

Location: Birmingham, AL (on-site)

Salary Range: $65,000 - $75,000

Birmingham, AL | On-Site | Full-Time

Build the brand. Drive the strategy. Make an impact.

Our client is a growing commercial HVAC representative company in Birmingham, AL, looking for a hands-on Marketing Specialist to take ownership of its marketing efforts and help build the company's brand presence from the ground up.

This is an exciting opportunity for a creative, organized marketing professional who enjoys wearing multiple hats and wants to have a direct impact on a growing organization.

What You'll Do

• Develop and execute the company's overall marketing strategy and initiatives
• Manage digital marketing efforts, including website, social media, email campaigns, and digital advertising
• Create marketing materials, presentations, sales collateral, and promotional content
• Support lead generation efforts and track campaign performance
• Maintain and organize customer and prospect databases
• Partner closely with the sales team to develop materials and campaigns that support business development
• Coordinate trade shows, events, promotions, and other industry marketing initiatives
• Manage outside vendors, agencies, and marketing partners as needed
• Monitor marketing trends and identify opportunities to strengthen brand awareness
• Track key marketing metrics and provide reporting on campaign performance

What We're Looking For

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred
• 5 years of marketing experience
• Strong written and verbal communication skills
• Experience with digital marketing, social media, email marketing, and content creation
• Highly organized with strong attention to detail
• Self-starter who can work independently and take ownership of projects
• Comfortable working in a fast-paced, growing environment
• Proficiency with Microsoft Office and common marketing platforms/tools

Why This Opportunity?

This is more than a traditional marketing role. You'll have the opportunity to build and shape the company's marketing function, work directly with leadership and sales, and see your ideas translated into real business results.

If you're a hands-on marketer looking for ownership, variety, and the opportunity to make your mark, we'd love to hear from you!

Apply today to learn more about this Birmingham-based opportunity.

Highspring LLC (d/b/a Vaco by Highspring) and its parents, affiliates, and subsidiaries ("we," "our," or "Vaco by Highspring") are committed to the full inclusion of all qualified individuals and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by applicable law. The company is also committed to ensuring that persons who need them are provided with reasonable accommodations; if an accommodation is needed to participate in the job application or interview process, please contact HR@vaco.com .

Vaco by Highspring also wants all applicants to know their rights that workplace discrimination is illegal.

By submitting to this position, you agree that you will be giving Vaco by Highspring the exclusive right to present your as a candidate for the foregoing employment opportunity. Additionally, you agree to be included in our talent pool for future hiring for similarly qualified positions. You further agree that you have represented information about yourself accurately and have not affirmatively misrepresented your qualifications. Lastly, you agree to maintain as confidential, to the fullest extent permitted by law, any information you learn from Vaco by Highspring about the position and you will limit disclosure of information about the position only to the extent necessary to perform any obligations in furtherance of your application. In exchange, Vaco by Highspring agrees to exercise reasonable efforts to represent you through all solicitation, job screening and resume dispersal.

For residents of Ontario, Canada only: to the extent the position for employment is not with Highspring or not otherwise noted as vacant above, candidate should be informed that this role is to replace a presently employed person at Vaco by Highspring's client.

Vaco by Highspring respects your privacy and are committed to providing transparent notice of our policies.

• California residents may access Vaco by Highspring HR Notice at Collection for California Applicants and Employees here.


• Virginia residents may access our state specific policies here.


• Residents of all other states may access our policies here.


• Canadian residents may access our policies in English here and in French here.


• Residents of countries governed by GDPR and UK GDPR may access our policies here.

Additionally, submissions to this position are subject to the use of AI to perform preliminary candidate screenings, focused on ensuring minimum job requirements noted in the position are satisfied. More details about Vaco by Highspring's use of AI can be found here (https://www.highspring.com/ai-use-notices/). Further assessment of candidates beyond this initial phase will be conducted by recruiters and hiring managers. Vaco by Highspring does not know and cannot opine on if its client's use of AI products in hiring.

Determining compensation for this role (and others) at Vaco by Highspring depends upon a wide array of factors including but not limited to:

· the individual's skill sets, experience and training;

· licensure and certification requirements;

· office location and other geographic considerations; and

· other business and organizational needs.

With that said, as required by local law, Vaco by Highspring believes that the following salary range referenced above reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure. The individual may also be eligible for discretionary bonuses and/or participation in medical, dental, and vision benefits as well as the company's retirement plan (or similar retirement benefits).