Enrollment Communication Specialist

Department

Compensation

General Description / Primary Purpose:

Under the supervision of the Assistant Director of Enrollment Services Communications, the Enrollment Communications Specialist is responsible for completing communication projects and requests. This position will also act as a liaison between Enrollment Services departments and the Enrollment Services Communications team to assess needs and help develop a comprehensive communication strategy with a focus on meeting enrollment goals.

Job Function:

• Write, design and edit content for a variety of projects (e.g. outgoing emails, text messages)

• Work with other departments (e.g. Admissions, Welcome Center) to understand and assist with communication needs

• Assist in the development and implementation of communication plans and campaigns geared to the unique needs of prospective and incoming freshmen and transfer students

• Promote admissions events via communications to help with UNF’s recruitment efforts

• Adhere to brand guidelines and visual identity across all communications

• Create queries for communications to ensure the appropriate populations are being targeted

• Stay up to date with best practices and emerging technologies, as well as various recruitment and communication strategies

• Assist with implementing the University’s enrollment and strategic goals through communications

Marginal Functions:

• During declared campus emergencies, this position may be required to perform specific job-related duties at a designated off-campus location or place of residence

• Additional duties as required

Departmental Requirements:

Ability to produce creative and engaging content for target audiences

Knowledge of (or ability to learn) Associated Press style

Experience using Microsoft Office applications

Effective written, verbal and interpersonal communication skills

Ability to work independently and use initiative and personal discretion to complete projects

Experience using the Slate CRM (or ability to learn) for the purpose of creating and sending communications

Desire to learn and grow marketing and communications skill set

Must work well independently and as a constructive member of a team.

Level of Public Contact:

Minimal public contact

Policy-making and/or Interpretation:

Work with leadership to establish goals and objectives, as well as implement and develop strategies, policies and procedures.

Statement of Responsibility for Confidential Data:

Applicants’ and students’ personal information such as academic records, test scores, and recommendations are considered confidential; any unauthorized disclosure would be prejudicial to the interests of the University. Responsible for ensuring the operating procedures are such that unauthorized disclosure of information is prohibited.

Required Qualifications: A Bachelor’s degree from an acceptable accredited institution in a directly related area of specialization; or a high school diploma and four years of experience directly related to the job functions. Directly related college coursework or vocational/technical training may substitute at an equivalent rate for the required experience.

Statement(s) of Understanding

This position requires a background check. In conjunction with the University's policy, this position may also require a credit check.

The holder of this position is designated as a “Responsible Employee” pursuant to their role under Title IX. Therefore, the incumbent must promptly report allegations of sexual misconduct, sexual violence, and child sexual abuse by or against any student, employee, contractor, or visitor to the University’s Title IX Administrator or any divisional Title IX Coordinator

Equal Opportunity

The University of North Florida (UNF) is committed to providing an inclusive and welcoming environment for all who interact in our community. In building this environment, we strive to attract students, faculty and staff from a variety of cultures, backgrounds and life experiences. The University of North Florida does not commit or permit discrimination or harassment on the basis of genetic information, race, color, religion, age, sex, disability, gender identity/expression, sexual orientation, marital status, national origin, or veteran status in any educational, employment, social, recreational program or activity that it offers. In addition, UNF will not commit or permit retaliation against an individual who reports discrimination or harassment or an individual who cooperates in an investigation of an alleged violation of university regulation.

Carnegie

UNF is a Carnegie Community Engaged Institution. This designation celebrates the University’s collaboration with community partners from the local to the global level. It reflects UNF’s mission to contribute to the public good and prepare educated, engaged citizens.