What are the responsibilities and job description for the E-Commerce Manager position at United Electric Supply?
Ecommerce Manager
Who We Are
United Electric Supply Co. Inc. is a nationally recognized, 100% employee-owned company that is a large multi-regional supplier of electrical products and advanced services for the construction and industrial markets. United Electric offers a full range of electrical products and services with concentrations in industrial automation, building automation, lighting, wire/cable/conduit, distribution and control, data communications, electro-mechanical and energy solutions. With over 300 employees, United Electric is headquartered in New Castle, Delaware with locations throughout Delaware, Pennsylvania, Maryland, New Jersey, Virginia and New York.
Position Summary
We are seeking a strategic and hands-on Ecommerce Manager to oversee the performance, development, and optimization of our e-commerce websites. This role is ideal for a proactive leader who can balance day-to-day operations with long-term planning and thrives in a fast-paced, customer-focused environment. Reporting to the VP of Marketing, the E-commerce Manager will play a key role in enhancing customer experience, identifying growth opportunities, and building a scalable e-commerce roadmap.
Position Responsibilities
- Manage the daily operations, functionality, and performance of all e-commerce websites.
- Collaborate with cross-functional teams (marketing, sales, IT, pricing) to ensure seamless execution of ecommerce initiatives.
- Develop and execute a strategic e-commerce roadmap aligned with business goals.
- Create and manage the e-commerce budget, ensuring efficient use of resources.
- Define and track KPIs to measure performance, customer engagement, and ROI.
- Analyze site traffic, user behavior, and conversion data to identify opportunities for improvement and provide regular reports and insights.
- Lead efforts to improve site usability, product data accuracy, and overall customer experience.
- Coordinate with manufacturers and third-party data providers to maintain high-quality product content.
- Manage relationships with external vendors, platforms, and agencies.
- Support SEO/SEM strategies and digital merchandising efforts.
- Troubleshoot website issues and oversee platform updates and enhancements.
- Provide training and support to internal teams and customers on e-commerce tools and processes.
- Performs other duties as obvious or assigned.
Commitment to Safety
- Adhere to all United Electric health, safety, and environmental policies.
- Act in a safe and positive manner always, ensure that those around you do not put themselves or others at risk. Your personal safety is your responsibility.
- Complete an accident/Incident report for any safety and/or health infractions that occur or are witnessed.
- Support all United Electric health, safety, and environmental policies for all employees within your branch.
Qualifications
- 3 years of experience managing ecommerce websites, preferably in the electrical or distribution industry.
- Strong understanding of ecommerce platforms, digital marketing, and analytics tools (e.g., GA4, Hotjar).
- Experience with front-end technologies (HTML, CSS, JavaScript) and ability to troubleshoot basic code issues.
- Proven ability to develop and execute strategic plans while managing tactical operations.
- Excellent communication, project management, and cross-functional collaboration skills.
- Knowledge of SEO, SEM, and e-commerce best practices and knowledge of GA4 and other analytic tools.
- Experience with PIM, DAM, CMS, and other e-commerce technologies is a plus.
Compensation & Benefits
- Health, Dental, and Vision Insurance
- Disability Insurance and Life Insurance
- 401(K) and Stock Ownership
- Paid Vacation and holidays
- Educational Benefits
- Wellness Programs
- Work/Life Balance
- Eligible for Bonus
We are an equal employment opportunity employer.