What are the responsibilities and job description for the VP of Marketing position at Unicity USA Inc?
Who We Are
Unicity International is a science-first metabolic health company on a mission to make the biology of better health accessible to everyone. Our flagship productsincluding Unimate and Balancedeliver measurable results backed by clinical research and over 30 published studies. With operations spanning 50 markets, a passionate global field of independent distributors, and a product line that genuinely changes lives, Unicity isnt riding a trend. Were building the future of metabolic health.
The Opportunity
Were looking for a VP of Marketing who is hungry, sharp, and obsessed with results. This isnt a caretaker role. Youll touch every piece of the revenue engineDTC e-commerce, affiliate and partner channels, and field sales enablementin a fast-paced environment to build, iterate, and scale what works.
The right person treats AI as a force multiplier, not a buzzword. Youre already using AI tools to analyze data, optimize funnels, generate content, and move faster than teams twice your size. You get fired up about metabolic health, you know how to turn a product page into a conversion engine, and you want to build something that matters.
If youre looking for a comfortable corporate seat, this isnt it. If you want to own outcomes at a high-growth company with world-class productskeep reading.
What Youll Own
- ?DTC & E-Commerce Revenue Drive measurable improvements to product pages, funnel performance, and customer acquisition. You own the numbers from click to close.
- Field & Distributor Enablement Equip our global distributor network with the tools, campaigns, and assets they need to sell more effectively and recruit better.
- Affiliate & Partner Channels Build and scale partnerships that extend our reach and drive qualified, high-intent traffic.
- AI-Powered Execution Leverage AI across analytics, content creation, campaign optimization, and workflow automation to maximize output and speed.
- Cross-Functional Strategy Partner closely with Sales, R&D, and executive leadership to align sales strategy with company growth objectives.
What Were Looking For
- Proven revenue driver 3 years of hands-on experience growing sales, conversions, or revenue in a DTC, affiliate, or field sales environment.
- AI-native mindset You dont just know about AI toolsyou use them daily to move faster and think bigger.
- Product page obsession Youve personally improved e-commerce conversion rates and can talk specifics about what you changed and why it worked.
- Channel versatility Experience with affiliate programs, D2D sales models (solar, pest, or similar), or network marketing is a strong plus.
- Metabolic health enthusiasm Genuine curiosity about science-backed supplementation and the metabolic health space. Biohackers welcome.
- Builder mentality You dont wait for instructions. You identify opportunities, move fast, and figure things out.
We dont require an MBA, a fancy degree, or 15 years on a resume. We care about what youve built, what youve shipped, and what youre capable of next.
Why Unicity
- Real ownership Youll set direction, make calls, and see your work move the needle.
- Products that work Backed by clinical research, our products deliver measurable health outcomes. Youll never have to fake conviction.
- Growth stage Were scaling aggressively and this role grows with the company.
- Compensation $115,000$140,000 base performance bonus full benefits.
In addition to competitive pay we can offer:
- Heath, Dental, Vision, Life and other benefits that begin within a month
- Paid Parental Leave
- Generous vacation allowance in addition to company paid holidays
- 401(k) with company match
- Substantial company product allowance
- Reimbursement for internet, cell phone and gym/wellness activities
How to Apply
Send your resume and a short note (email, Loom, whatever shows who you are) telling us about a sales or growth win youre proud ofand why Unicity sounds like the right next move.
Salary : $115,000 - $140,000