Product Strategy & Planning Associate

POSITION SUMMARY: The TYM North America Product Planning & Strategy Associate will

oversee the strategic planning, development, testing and execution of the company’s sub-compact

& compact product lines. This position involves analyzing market trends, identifying growth

opportunities, and assisting in the development of long-term product roadmaps and strategies. This

position involves a comprehensive understanding of market dynamics, competitor analysis, and

collaboration with cross-functional teams to ensure the successful planning, development, and

launch of new tractor models.

JOB FUNCTIONS:

• Conduct thorough market research to identify trends, customer preferences and

competitive landscape.

• Analyze industry reports, customer feedback, and market trends to make informed

product planning & decisions.

• Develop and implement comprehensive product strategy for sub-compact and compact

line up aligned with corporate business goals.

• Create a product roadmap that prioritizes features, selling points and performance

enhancements based on market demands and customer feedback for our sub-compact and

compact products.

• Collaborate with cross-functional teams including engineering, marketing and sales

(TM’s) to define product requirements and specifications.

• Monitor & analyze sales data, competitor product features, pricing & strategies.

• Work closely with HQ engineering teams to ensure the development of high-quality

products meeting US customer expectations.

• Assist in yearly feedback collection to support new product development (Sub-compact

& compact).

• Assist & oversee proto/pilot field testing & customer feedback collection for new product

development along with existing product improvements (Sub-compact & Compact).

• Perform other duties as assigned.

Job Qualifications:

• A bachelor’s or master’s degree in an engineering field, preferably Mechanical or

Industrial, is required.

• 2-to-3-year experience in the agriculture or construction (heavy machinery) industry.

• Ability to interpret data, perform market research and translate findings into actional

product strategies.

• Familiarity with the entire product lifecycle and product development process.

• Advanced capability of various software packages, particularly Microsoft Excel, Word,

PowerPoint & Power BI.

• Ability to independently plan and prioritize projects with detailed documentation.

• Ability to build relationships and skillful collaboration between cross functional stake

holders.

• Ability to identify and implement the best business practices.

• Excellent interpersonal and negotiation skills.

• Collect, analyze and present results in a concise, actionable format.

• Approximately <20% travel required, (domestic and international).

• Ability to participate in products calls with HQ (South Korea) per needs.

• Korean / English bilingual skills is an added advantage for this position.

This job description reflects management’s assignment of essential functions; it does not

prescribe or restrict the tasks that may be assigned. This job description also does not

constitute an employment agreement between the employer and employee and is subject to

change by the employer as the needs of the employer and requirements of job change.

TYM-North America is an Equal Opportunity Employer that is committed to Diversity

and Inclusion in the Workplace.