What are the responsibilities and job description for the Social Media Manager – Part time position at Twine?
This role offers an exciting opportunity for a creative and data-driven social media professional to support the growth of a singer-songwriter’s music career. The position focuses on developing and executing digital marketing strategies tailored to independent artists, with a strong emphasis on content creation, ad management, and brand development. Working as part of a collaborative team, you will help shape the online presence and audience engagement for music projects, combining both onsite and remote work in the Orange, California area.
Deliverables
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
Deliverables
- Develop and implement social media marketing campaigns across Meta and Spotify platforms
- Create, film, and edit engaging content tailored to music audiences
- Schedule and publish posts to maximize reach and engagement
- Set up, monitor, and optimize paid advertising campaigns for music promotion
- Analyze campaign performance data and adjust strategies accordingly
- Collaborate with team members to ensure cohesive branding and messaging
- Provide regular reports on campaign effectiveness and audience growth
- Proven experience in social media marketing, preferably within the music or entertainment industry
- Strong skills in content creation, including filming and editing short-form video
- Demonstrated expertise in running Meta and Spotify ads for independent artists
- Ability to interpret analytics and adapt campaigns based on data insights
- Solid understanding of branding principles and audience engagement strategies
- Familiarity with music marketing trends and digital advertising best practices
- Excellent communication and organizational skills
- Availability for part-time, contract work with some onsite presence in Orange, California
Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.
Our Mission
Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.
