What are the responsibilities and job description for the Marketing & Communications Analyst position at TruChoice Federal Credit Union?
A new opportunity to join one of Maine's Best Places to Work!
TruChoice Federal Credit Union, a growing $250M Credit Union located in greater Portland, is looking for a full-time, experienced Marketing & Communications Professional. This role may be hybrid eligible and will be located at our South Portland office with occasional visits to our Portland, Buxton, and Biddeford branches. Apply today, we’d love to talk with you!
TruChoice FCU is a community-focused credit union, prioritizing the financial well-being of our members and the communities we serve. We are growing and on the search for our newest team member. In this role, you will:
- Support the planning, execution, and measurement of marketing, communications, digital design, and community engagement initiatives.
- Create compelling content across digital and traditional channels
- Manage campaign assets and analytics
- Support events and volunteerism
- Serve as a project liaison, coordinating timelines, reporting progress to the Director of Marketing, and contributing to successful execution of cross-functional marketing and community relations projects.
- Plan and support marketing events, develop event promotion strategies, coordinate marketing materials, manage merchandise and swag inventory, and support event logistics.
-
Write, edit, and maintain clear, accurate, and engaging marketing communications that reflect the organization’s brand voice, member-focused messaging, and communication priorities
-
Create and produce branded creative assets ensuring materials are visually consistent, accessible, grammatically sound, aligned with brand standards, and appropriate for the intended audience and communication channel.
-
Collaborate with internal departments, leadership, and external partners to support project execution, serve as a project liaison, and report progress, updates, risks, and outcomes back to the manager.
-
Maintain brand consistency across digital and traditional communications while identifying opportunities to enhance audience engagement, strengthen visibility, expand market reach, and support successful execution of cross-functional initiatives.
-
Monitor, measure, and report on marketing performance using analytics tools to evaluate campaign effectiveness, audience behavior, engagement, conversion metrics, and overall impact.
-
Develop reports, dashboards, data summaries, and recommendations to support data-informed marketing decisions, project updates, and continuous improvement.
-
Plan and execute marketing campaigns and success measures for marketing initiatives that support brand awareness, member engagement, product promotions, and organizational goals.
-
At least three years of similar or related experience.
-
A two-year college degree or completion of a specialized course of study at a business or trade school.
- Strong writing skills and experience with data analysis
-
Demonstrated strong skills with Adobe Creative Suite, Photoshop, InDesign & Illustrator
-
Work involves much personal contact with others inside and/or outside the organization for the purpose of first-level conflict resolution, building relationships, and soliciting cooperation. Discussions involve a higher degree of confidentiality and discretion, requiring diplomacy and tact in communication
- Driver’s license and reliable transportation.
-
Please submit a writing sample of a company blog article you wrote without the use of AI tools. Financial wellness topic preferred. Applications submitted without a writing sample will not be considered.
Benefits:
- Competitive Salary and benefits
- Generous paid time off
- Work/life balance
- 12 paid holidays
- Health, dental and vision insurance
- Life and disability insurance
- Tuition reimbursement
- 401(k)Pension plan
- A fun, friendly, slightly unconventional workplace
Be part of A Best Place to Work in Maine!
TruChoice has been recognized as one of the Best Places to Work in Maine for the past 13 years. TruChoice Federal Credit Union is an Equal Opportunity and Affirmative Action Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.