What are the responsibilities and job description for the Marketing Coordinator position at Trinity Church & School?
Full-Time; (40 week) hourly
HOURS WORKED: Office hours 8-5 Weekends – TBA
POSITION SUMMARY: The Marketing Coordinator is a member of the Marketing and Communications Team, has the primary responsibility of implementing, creating and publishing content on all current social media platforms. The Marketing Coordinator will assist the Director of Marketing in the coordination of marketing projects and events, and will provide creative input to marketing projects and campaigns for Trinity, Inc. The Marketing Coordinator holds an additional responsibility for photography for every ministry of Trinity Inc., including Trinity Church, For Her, Love Lubbock and Trinity Christian School as needed.
This position is key to furthering the communication and marketing objectives, including membership development, recruiting volunteers, and building a sense of excitement and shared community throughout Trinity, Inc.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Social Media
HOURS WORKED: Office hours 8-5 Weekends – TBA
POSITION SUMMARY: The Marketing Coordinator is a member of the Marketing and Communications Team, has the primary responsibility of implementing, creating and publishing content on all current social media platforms. The Marketing Coordinator will assist the Director of Marketing in the coordination of marketing projects and events, and will provide creative input to marketing projects and campaigns for Trinity, Inc. The Marketing Coordinator holds an additional responsibility for photography for every ministry of Trinity Inc., including Trinity Church, For Her, Love Lubbock and Trinity Christian School as needed.
This position is key to furthering the communication and marketing objectives, including membership development, recruiting volunteers, and building a sense of excitement and shared community throughout Trinity, Inc.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Social Media
- Manage social media pages for Trinity Church and Senior Pastor, and other pages as directed.
- Responsible for updating the weekly sermon on the app and website.
- Create, conceptualize, strategize, develop content & campaigns, schedule posts for Facebook,
- Instagram, Twitter, TikTok, and any newly adopted social media platforms as needed and
- Create actionable plans (including strategy, content & campaigns) to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Instagram, TikTok, YouTube, and any newly adopted social media platform as needed and directed.
- Ensure and track progress on all platforms by using analytical tools such as Google Analytics and Facebook Analytics.
- Oversee the creation and implementation of the monthly social/promotion calendar which includes objectives and initiatives.
- Create and maintain a favorable brand image of Trinity Church by monitoring how Trinity engages with its audience, writing and responding to questions, and filtering external requests in a way that closely represents Trinity’s mission, vision, and values.
- Identify social media events, such as, an interesting hashtag or a sensitive topic to share appropriate content that aligns with Trinity Inc.’s social media strategy.
- Identifying new social media tools and finding relevant cultural conversations are necessary for this position.
Photography
- Capture and edit professional-quality photos to be used for website, social media platforms, print publications, email communications, public relations outreach, advertisements, special events, meetings/presentations, and other media as needs arise.
- Take new staff photos for employee badges.
- Attend all main events for Trinity Inc. to capture stories through photography as assigned.
- Attentively archive and organize photography assets for reuse in future projects.
- All other administrative tasks and other duties as assigned.
- Help support the Vision, Mission and Values of Trinity Church and Grow in personal discipleship through: a Community/Discipleship Group, Staff Prayer, and the Giving of Tithe and Offerings.
- Must be a member of Trinity Church.
- Must have a valid driver’s license and proof of insurance. (will be going to different locations)
PHYSICAL REQUIREMENTS:
- Must be able to lift and move objects up to 25 pounds occasionally with heavier weight necessary at times.
- Ability to work inside or outside in weather.
QUALIFICATIONS: An updated resume which reflect the same information as the completed application. Incomplete applications will not be considered. Education is preferred. (degree in marketing, graphic design, communications, or a related field) 1-3 years experience in a relevant field. Experience managing multiple social media pages is preferred. Experience in Google Ad Words, Facebook Ad Manager, and Google Analytics is a plus. Proficient experience with Adobe Suite Products, specifically Photoshop, Lightroom, Canva and Illustrator preferred. Proficiency in social media platforms such as Hootsuite and Facebook Meta Strong. Written and verbal communication skills. Skilled in writing and editing content with an attention to detail. Demonstrate interpersonal skills and the ability to thrive in a highly collaborative environment. Proficient in scheduling and managing of multiple social media pages. Critical thinking and problem-solving skills. Demonstrated proficiency and passion for modern photography. Must be dependable, respectful, self-motivated, adaptable, efficient, and personable. Must be able to work well with a wide range of people, including Pastors, staff, members, and volunteers. Must be comfortable working both independently and with our collaborative team of creative professionals. Must be able to juggle multiple projects, respond to immediate requests, and work in a high-energy, deadline-driven atmosphere. Must be willing to work a flexible schedule.