What are the responsibilities and job description for the Marketing Manager - Distribution position at Tranzonic?
Company Overview:
Hospeco Brands Group is the hub for a strategic collection of manufacturing and sales companies that lead the way in multiple categories — from personal care and protection to textiles, from cleaning products to contamination control — to empower its distributor partners into the future. Their cohesive approach promotes operational efficiency and fuels innovation, while equipping its varied businesses to tackle the toughest challenges across industrial and manufacturing, healthcare and life sciences, food service, hospitality, transportation, and many other dynamic market segments. Hospeco's rapid growth, both organic and via acquisition, is powered by its team of driven, innovative problem-solvers and a culture of integrity and respect.
Position Summary:
This role will be responsible for owning day-to-day execution of distribution-focused marketing programs that drive demand, enable our sales & rep partners, and accelerate product/category growth. You’ll collaborate closely with Product, Digital, Creative, and Sales to launch campaigns, equip the field, and measure impact.
Responsibilities:
Hospeco Brands Group is the hub for a strategic collection of manufacturing and sales companies that lead the way in multiple categories — from personal care and protection to textiles, from cleaning products to contamination control — to empower its distributor partners into the future. Their cohesive approach promotes operational efficiency and fuels innovation, while equipping its varied businesses to tackle the toughest challenges across industrial and manufacturing, healthcare and life sciences, food service, hospitality, transportation, and many other dynamic market segments. Hospeco's rapid growth, both organic and via acquisition, is powered by its team of driven, innovative problem-solvers and a culture of integrity and respect.
Position Summary:
This role will be responsible for owning day-to-day execution of distribution-focused marketing programs that drive demand, enable our sales & rep partners, and accelerate product/category growth. You’ll collaborate closely with Product, Digital, Creative, and Sales to launch campaigns, equip the field, and measure impact.
Responsibilities:
- Campaign implementation — Executes multi-touch campaigns as developed by the Director; manages timelines and creative deliverables
- Product development support — Partners with product teams on launches (positioning, packaging input, value props), creates category playbooks, and builds training for reps, distributor sellers, and end users
- Customer growth — Partners with Digital to target up-sell/cross-sell in existing accounts; builds nurture tracks and triggered programs across key verticals
- Creative collaboration — Briefs creative, provides feedback, and ensures all materials meet brand standards and the campaign strategy
- Digital integration — Coordinates landing pages, marketing automation journeys, analytics tagging, and web merchandising with the Digital Marketing team
- Sales support coordination — Delivers enablement kits: sell sheets, pitch decks, battlecards, demo scripts, samples, and campaign calendars; roll out to internal sales and rep groups
- Marketing calendar management — Owns the distribution marketing calendar; aligns programs to launches, promotions, seasonal demand, and key selling periods
- Events & trade shows — Supports planning and execution for distributor events and industry shows (e.g., ISSA); pre/during/post-show campaigns and lead follow-up
Qualifications:
- 4–7 years in B2B marketing, with at least 2 years supporting distribution/channel or manufacturer rep models
- Experience in one or more target verticals: Controlled Environments (Pharma, High-Tech Manufacturing, Janitorial & Sanitation, Chemicals and/or Facilities Supply)
- Strong project management—able to run multiple workstreams, vendors, and deadlines with a calm, organized approach
- Excellent writing and messaging skills; able to tailor content for distributor sellers and end users
- Data-curious: comfort with pulling reports and turning insights into action
- Collaborative style; thrives working cross-functionally with Digital, Creative, Product, and Sales
- Skills with programs similar to HubSpot, ZoomInfo, Monday.com, Power BI, SharePoint, Teams, and the standard Microsoft Office suite
- Experience launching technical or regulated products (Controlled Environments, Disposable Glove, PPE, etc)
- Familiarity with GPO/distributor programs, and partner portals
- Familiarity with vertical compliance/standards in cleanroom, healthcare, or industrial environments