What are the responsibilities and job description for the Business Development Coordinator position at Trajectory Recruiting?
Business Development Coordinator - Beauty, Health & Wellness
Location: New York City (Hybrid: Tuesday, Wednesday, Thursday)
Are you a highly organized, driven self-starter with a passion for beauty, health, and wellness? Join our dynamic, award-winning public relations firm as a Business Development Coordinator (BDC). This is a critical, new role acting as a strategic partner to our CEO, driving new business growth, and streamlining market-facing operations.
✨ About the Agency
We are an Award-Winning Integrated Agency known for building and delivering integrated marketing campaigns that transcend traditional PR. Our diverse team comprises Public Relations & Communications Experts, Digital Mavens, and Research and Analytics Gurus.
- Culture: We breed a collaborative, no-ego culture. Everyone jumps in, and we thrive on a "restless discontent" to constantly elevate our work.
- Recognition: We are proud to be certified as a Great Place to Work for the eighth consecutive year! We have also been recognized with multiple industry honors, including Best Midsize Agency and Employer of the Year awards.
💼 What You'll Do (Key Responsibilities)
The BDC will be the engine of our new business pipeline and provide essential executive support to the CEO.
1. Pipeline Generation & Client Outreach (Core BD)
- Conduct in-depth research to identify and qualify high-potential prospective clients (ICP) within the beauty, health, wellness, and luxury categories.
- Initiate strategic, personalized outbound communications (email, LinkedIn) to secure introductory meetings for the Executive Team.
- Develop compelling outreach messages that articulate the agency's unique value proposition.
2. Marketing & Systems Management
- Own and manage the agency's HubSpot CRM platform, ensuring data integrity, tracking, and process optimization.
- Manage email marketing initiatives, including drafting first-pass content, segmenting lists, and reporting on performance metrics.
3. CEO Support & Event Coordination
- Pitch & Presentation Management: Proactively manage up and coordinate deadlines for CEO presentations, pitch materials, and speaking engagements.
- Networking: Attend industry meetings and conferences with the CEO to assist with on-site relationship building, information gathering, and handling all post-event follow-up and lead qualification.
- Coordinate logistics for agency participation in industry events and conferences.
🌟 Qualifications
- Must be based in the NYC Metro Area and comfortable with a hybrid schedule (3 days in-office: Tuesday, Wednesday, Thursday).
- 1-2 years of experience in a fast-paced environment, preferably in business development, sales, marketing, or PR/Agency coordination.
- Proven proficiency with HubSpot CRM or a similar marketing/CRM platform is highly desired.
- Exceptional organizational skills and a demonstrated ability to "manage up" and coordinate complex projects/deadlines.
- Superior written and verbal communication skills with a polished ability to engage senior-level executives.
- Intellectual curiosity and familiarity with the PR, beauty, health, or luxury markets.
💰 Compensation & Benefits
Our comprehensive benefits package includes:
- Performance-based bonus opportunities.
- Generous contribution to healthcare, dental, and vision plans.
- 401K with company match and profit-sharing.
- Flexible PTO, Summer Fridays, and generous company holiday schedule.
- Commuter benefits FSA.
- Cell phone reimbursement.
- Annual wellness and family planning/life event reimbursement.
- Paid parental leave.
- Learning and development opportunities.