Partner Digital and Content Marketing Lead

Description

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

Overview:

This is an integral role responsible for developing and executing strategies to create and distribute engaging content across digital channels to drive brand awareness and achieve business goals. Content creation (for websites, social media, email, etc.), campaign management, and brand management is a core focus of the role. The role requires a blend of creative and analytical skills, as well as knowledge of various digital marketing tools and platforms.

This is an Onsite role M-F 9am-6pm.

Requirements

Key Responsibilities:

• Strategy development: Create and implement digital and content marketing strategies that align with the company's overall business goals.
• Content creation: Write, edit, and produce various types of content, such as blog posts, social media copy, email newsletters, and website copy.
• Campaign execution: Manage and execute marketing campaigns across multiple digital channels, including social media, paid advertising, and email outreach.
• SEO and optimization: Conduct market research, identify trends, and use SEO best practices to ensure content is visible in search engine results.
• Performance analysis: Monitor and analyze campaign performance using data and analytics tools, and report on key performance indicators (KPIs) to stakeholders.
• Collaboration: Work with other marketing teams, designers, writers, and sometimes clients to develop and refine content and campaigns.
  
  

What Your Future Looks Like In This Role:

• Establish Omada by TP-Link as a most valued and recognized vendor in the channel
• Creation of a Best-In-Class solutions and position to further help partners win
• Help develop Product Launch and Promotion campaigns to drive market share
• Create value for the company and partner community through solutions marketing
  
  

Requirements:

What You Bring:

• Bachelor’s degree in marketing, Business, Communications, or a related field.
• 3-5 years of marketing experience, with a preference for B2B and solutions-focused roles in technology and channel.
• Proficiency in writing, editing, and developing engaging content.
• Knowledge of social media platforms, SEO, email marketing, and paid advertising (PPC).
• Ability to use data and analytics tools to measure and report on campaign performance.
• Skills to manage multiple projects, deadlines, and resources.
• Ability to generate new ideas for campaigns and content.
• Strong research skills to stay on top of industry trends and competitor activity.
• Familiarity with relevant software, such as graphic design or video editing tools, can be beneficial.
  
  

Benefits

Salary range: $90K - $120K annually (depending on experience)

• Free snacks and drinks, and provided lunch on Fridays
• Fully paid medical, dental, and vision insurance (partial coverage for dependents)
• Contributions to 401k funds
• Bi-annual reviews, and annual pay increases
• Health and wellness benefits, including free gym membership
• Quarterly team-building events
  
  

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.

Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.