PROGRAM ASSISTANT II - MARKETING - TEMP

Description

The Program Assistant II – Marketing provides communications, marketing, and administrative support to the PRCR Marketing Team. This role assists with content development and communications coordination while helping maintain brand consistency across marketing materials and digital platforms. The position also serves as a resource for staff on marketing tools, templates, and communications processes. The ideal candidate is detail-oriented, ensuring accuracy, consistency, and quality across all marketing and communications efforts.

Work will require a flexible schedule with daytime availability, and evening/weekend support and some holidays as needed.

This is a part-time, non-benefited, year-round position, up to 20 hours a week, with a maximum of 999 hours per year.

Typical Tasks

• Assists with social media content creation, scheduling, and basic monitoring.
• Assists with copy writing, including website copy, social media copy, and other marketing content.
• Assists with department-wide website audit.
• Supports the production process for seasonal Program Guides.
• Creates graphics and marketing materials using Canva and other design tools.
• Uses marketing templates on Canva to assist staff with graphic design.
• Learns and promotes the Cary brand standards.
• Captures photography for programs, events, and facilities as needed.
• Assists with data and content entry into Salesforce communications plans for staff and marketing team.
• Provides general administrative and project support to the PRCR Marketing Team.
• Performs other job-related tasks as required.

Knowledge, Skills and Abilities

• Basic knowledge of marketing principles and best practices.
• Some knowledge of social media management (Facebook, Instagram, X).
• Basic knowledge of Microsoft Office, particularly Word, Outlook, and Excel.
• Strong organizational and communication skills.
• General knowledge of Canva and/or Adobe Creative Cloud.
• General knowledge of internet and writing for digital use.
• Ability to interact tactfully and professionally with the public, coworkers and employees.
• Skill with photography.
• Ability to follow verbal and written instructions.
• Ability to communicate effectively and establish and maintain working relationships with others.
• Ability to effectively manage time and multitask with the ability to prioritize tasks.

Minimum and Preferred Qualifications

Education and Experience

Requires a combination of education and experience equivalent to an associate’s degree with coursework in Social Media, Communications, Marketing, Recreation, English or related field.

Preference will be given to candidates who possess any of the following:

• Some experience with social media, marketing and/or communications support.
• Some experience with copywriting and/or editing.

Physical Requirements

Work in this class is generally inside and sedentary. An employee must be able to move throughout facilities freely to perform or observe work. Visual acuity is necessary in order to read and write handwritten and typewritten materials and view screens. Some dexterity is needed for typing and the operation of computers and standard office equipment. An employee in this position must be able to talk and hear in order to communicate and respond to the public and other employees.

Conditions of Employment

Requires drug testing and background check (which may include criminal history check, SBI fingerprinting, motor vehicle records check, education verification and credit history review) and satisfactory reference checks prior to employment.

Requires possession of a valid driver’s license with acceptable driving record.

Cary ensures equal employment opportunities (EEO) are provided to all employees and applicants for employment without regard to age, sex, race, color, religion, national origin, disability, political affiliation, marital status, veteran status, or genetic information.