Experiential Event Production & Promotions Manager

Job Title: Experiential Event Production & Promotions Manager

Location: Hybrid, Tampa Bay/St. Petersburg, FL

Position Summary

The Tampa Bay Times is seeking a strategic and creative events leader to grow and elevate its events portfolio. The Experiential Event Production and Promotions Manager leads end-to-end event production and integrated marketing efforts, delivering high-quality, revenue-driving experiences that engage audiences and meet sponsor objectives. This role partners across the organization and oversees the Event & Marketing Specialist to ensure seamless execution and strong brand alignment.

Responsibilities

• Lead the full lifecycle of event production from concept through execution, including creative development,logistics, and on-site management.
• Design engaging event experiences, including environments, staging, and interactive elements that enhance audience impact.
• Manage eventlogistics, timelines, budgets, vendor relationships, and contracts to ensure high-quality, cost-effective delivery.
• Collaborate with internal teams, sponsors, and external partners toalign ongoals, execution, and audience engagement.
• Develop and execute integrated marketing campaigns across digital, social, email, print, and media partnerships to drive attendance and awareness.
• Oversee event technology and platforms, including A/V, hybrid capabilities, and registration tools.
• Ensure seamless on-site execution, including run-of-show management, staffing coordination, and sponsor activations.
• Track performance metrics, budgets, and outcomes, delivering post-event reporting and insights to leadership.
• Supervise and develop the Event & Marketing Specialist to ensure strong execution across events and campaigns.

Required Qualifications

• Bachelor’s degree in marketing, communications, event management, orrelatedfield.
• 7 years of experience in event production, experiential event planning, and event marketing, witha track recordof executing complex events.
• Strong experience in integrated marketing strategy and campaign execution across multiple channels with community activation components
• Proven ability to manage budgets, vendors, and multiple projects simultaneously in a fast-paced environment.
• Experience working with sponsorships, corporate partnerships, andrevenue-generating events.
• Strong project management, communication, and organizational skills.
• Ability to analyze performance data and apply insights to improve future events and campaigns.