Demo

Senior Product Manager, Ads Measurement and Optimization

TikTok
Seattle, WA Full Time
POSTED ON 9/15/2025
AVAILABLE BEFORE 10/14/2025
Responsibilities
About the team
TikTok's Ads Measurement Product team builds products that help marketers and brands realize their true business value generated by TikTok and across all of their paid channels. We're looking for a Product Manager to build attribution and optimization products to help marketers and brands realize and improve their true business value generated by TikTok and across all of their paid channels. You will work with cross-functional teams across the globe on products that touch 'millions' of advertisers.

Responsibilities
-Set the vision, develop the roadmap, build and launch ad attribution and optimization products that help -advertisers meet their goals and see their true business value generated by TikTok
-Define and analyze metrics that inform product strategy and prioritization
-Collaborate with cross-functional teams to define goals and objectives for ad measurement products
-Partner with Engineering, Design, Marketing and Sales to develop, test, and launch products

Qualifications
Minimum Qualifications:
- 3 years of experience in product management, having taken one or more internet products through the full product cycle, from requirements to launch (this does not include total years of experience)
- 3 years of related experience within the ads measurement or delivery space
- Proven ability to work cross-functionally in a highly collaborative environment

Preferred Qualifications:
- Bachelor's degree or higher with a major in Statistics, Computer Science or equivalent science/technical field is preferred

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​


Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​

Diversity & Inclusion​
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​


TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request​


Job Information
【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $156864 - $296020 annually.​
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.​
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).​
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.​
For Los Angeles County (unincorporated) Candidates:​
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:​
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;​
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and​
3. Exercising sound judgment.​

Salary : $156,864 - $296,020

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