What are the responsibilities and job description for the Program Manager, Advertising Experience Engagement SMB position at TikTok?
Responsibilities
As part of the Monetization Product, the Business Integrity team is positioned to help support SMB Sales and Product teams with anything involving ads moderation.
Role Introduction:
As Advertiser Experience (Adex) Program Manager you will act as the primary AdEx PoC for the North America GBS team, providing dedicated integrity support. You will own and drive engagement with specific stakeholders, have oversight of North America specific challenges and opportunities and lead the design of solutions/approaches to address them. You will be responsible for elevating the role of AdEx from that of a service provider to a value provider.
In practice, this will require the successful candidate to develop holistic integrity strategies / programs for the NA GBS team and align these with global partners (both within AdEx and across the integrity ecosystem).
Responsibilities:
- Develop and maintain a deep understanding of relevant stakeholders' existing integrity issues and future needs.
- Work as the primary point-of-contact for SMB business teams on all integrity-related issues and provide proactive and ad-hoc support.
- Analyze data and identify areas of improvement in our existing programs, work with Product Managers and Engineers to implement enhancement projects.
- Formulate a roadmap for the development of integrity service management and balance long-term and short-term strategies/treatments with key stakeholders.
- Translate advertiser and sales teams integrity problems into tangible improvement projects.
- Actively engaged in continuous organizational improvement initiatives to meet the growth and address constraints within cross-departments.
- Partner with Training to identify and co-create training supports to resolve pain-points or policy ambiguities.
- Align region specific priorities and projects with global-level priorities.
- Contribute to the strategy and future direction of the AdEx team through adhoc / strategic assignments.
Qualifications
Minimum Qualifications:
- Proven experience and background in a Program or Project management role
- Demonstrate considerable experience initiating and driving projects to completion with autonomy
- Demonstrate experience of engaging with GBS and integrity stakeholders to resolve integrity painpoints an advantage
- Innovative and process-oriented, experienced taking lead on issues with a data-driven pragmatic approach
- Experience communicating results of analyses with senior stakeholders of multiple XFN teams to influence the strategy and approach
- Experience ramping up programs from concept and formulating frameworks
- Experience working collaboratively in a global, diverse team and environment
- Entrepreneurial mindset, self-driven, comfortable dealing with ambiguity and experience working in fast-paced environments with a passion to innovate
- Medium Proficiency in English and Mandrian listening, speaking, reading and writing. Both English and Mandrian skill sets are required to support clients in APAC and to communicate with stakeholders.
Preferred Qualifications:
- Experience with risk control or risk moderation highly preferred
- Analytical or consulting background
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request
As part of the Monetization Product, the Business Integrity team is positioned to help support SMB Sales and Product teams with anything involving ads moderation.
Role Introduction:
As Advertiser Experience (Adex) Program Manager you will act as the primary AdEx PoC for the North America GBS team, providing dedicated integrity support. You will own and drive engagement with specific stakeholders, have oversight of North America specific challenges and opportunities and lead the design of solutions/approaches to address them. You will be responsible for elevating the role of AdEx from that of a service provider to a value provider.
In practice, this will require the successful candidate to develop holistic integrity strategies / programs for the NA GBS team and align these with global partners (both within AdEx and across the integrity ecosystem).
Responsibilities:
- Develop and maintain a deep understanding of relevant stakeholders' existing integrity issues and future needs.
- Work as the primary point-of-contact for SMB business teams on all integrity-related issues and provide proactive and ad-hoc support.
- Analyze data and identify areas of improvement in our existing programs, work with Product Managers and Engineers to implement enhancement projects.
- Formulate a roadmap for the development of integrity service management and balance long-term and short-term strategies/treatments with key stakeholders.
- Translate advertiser and sales teams integrity problems into tangible improvement projects.
- Actively engaged in continuous organizational improvement initiatives to meet the growth and address constraints within cross-departments.
- Partner with Training to identify and co-create training supports to resolve pain-points or policy ambiguities.
- Align region specific priorities and projects with global-level priorities.
- Contribute to the strategy and future direction of the AdEx team through adhoc / strategic assignments.
Qualifications
Minimum Qualifications:
- Proven experience and background in a Program or Project management role
- Demonstrate considerable experience initiating and driving projects to completion with autonomy
- Demonstrate experience of engaging with GBS and integrity stakeholders to resolve integrity painpoints an advantage
- Innovative and process-oriented, experienced taking lead on issues with a data-driven pragmatic approach
- Experience communicating results of analyses with senior stakeholders of multiple XFN teams to influence the strategy and approach
- Experience ramping up programs from concept and formulating frameworks
- Experience working collaboratively in a global, diverse team and environment
- Entrepreneurial mindset, self-driven, comfortable dealing with ambiguity and experience working in fast-paced environments with a passion to innovate
- Medium Proficiency in English and Mandrian listening, speaking, reading and writing. Both English and Mandrian skill sets are required to support clients in APAC and to communicate with stakeholders.
Preferred Qualifications:
- Experience with risk control or risk moderation highly preferred
- Analytical or consulting background
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok Accommodation
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request