Marketing Specialist

Marketing Specialist

Who We Are - Thermon

Thermon is a diversified technology company and a global leader in industrial process heating, temperature maintenance, environmental monitoring and temporary power distribution solutions. We deliver engineered solutions that enhance operational awareness, safety, reliability and efficiency to deliver the lowest total cost of ownership.

Thermon offers over 250 products, software and services across multiple brands, providing a range of offerings from boilers, transportation heaters, and liquid load banks to tubing bundles and heat trace. We are the silent guardians of critical infrastructure. From the relentless demands of chemical plants and the intricate networks of rail and transit to the vital pulse of power generation, we innovate solutions that ensure optimal operation, protect critical assets, and maximize efficiency.

We care deeply about the success of our customers, the well-being of our people, and the reliability of every product we design. This drives our unwavering commitment to safety and integrity in everything we do. Through collaboration, we unite a rich legacy of expertise with a trusted global team, partnering side-by-side with our customers. We transfer the warmth needed to make life work.

This position will report directly to Thermon's Manager, Global Communications.

Key Responsibilities and Accountabilities

· Execute marketing strategies for designated product line, aligning with overall company goals and global marketing initiatives.

· Create compelling marketing content across various channels, including website copy, blogs, product sheets, presentations, case studies, email campaigns, social media posts, and more.

· Collaborate closely with product Subject Matter Experts to deeply understand product features, benefits, and target audiences, translating technical information into clear and engaging marketing messages.

· Manage trade shows, webinars, and other promotional activities as needed.

· Work hand-in-hand with the sales team to develop effective sales tools and materials that support their efforts and drive product adoption.

· Plan meetings and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists

· Support the global marketing team by contributing to broader campaigns, sharing best practices, and ensuring consistency in brand messaging.

· Develop, schedule, and maintain content across key digital platforms: the corporate intranet, internal communication channels (e.g., newsletter), and corporate social media.

· Manage marketing projects from conception to completion, ensuring timely delivery and adherence to budget in alignment with the marketing and communication managers' strategies

· Other duties and responsibilities as assigned

Key Characteristics, Competencies and Skills

· Care: working with others, customers and community

· Commitment: optimistic, resilient and committed to the success of the enterprise

· Collaborate: able to develop strong relationships with leaders and employees at all levels and areas of responsibility within the company and is able to work effectively across functional boundaries in a matrix environment.

· Accountable: action-oriented, results driven and focused on producing high quality outcomes.

· Dependable: can be counted on to successfully execute goals; steadfastly pushes self and others forward to the goal.

· Excellent written and verbal communication skills, with the ability to effectively communicate complex information to various audiences.

· Excellent presentation skills.

· Strong organizational and project management skills, with the ability to manage multiple priorities and meet deadlines.

· Excellent interpersonal skills.

· Ability to work in a large, geographically diverse system.

Knowledge and Experience

· Education - Bachelor's degree or higher in Marketing, Communications, or relevant field, or equivalent combination of education and experience.

· Experience - Three (3) to five (5) years in product marketing or relevant working experience; or an equivalent combination of both education and experience.

· Proficiency with MS Office including PPT, Adobe Creative Suite and video editing software.

· Ability to write concise, understandable copy, and edit copy to be effective and engaging.

· Ability to use digital photographic, video and audio recording equipment.

· Excellent attention to detail and organization skills.

· Excellent verbal, written communication skills and presentation skills.

· Ability to interact effectively with all levels of the organization, build consensus and collaborate with others in achieving goals and objectives

Work Environment:

This position is based in Austin, TX, with a requirement of three days in the office per week, offering flexibility to work from home for the remaining two days. Occasional travel may be required. We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.